About the Author

The author Robert Curedale focuses the experience of decades of design practice and teaching for some of the world's leading brands, design consultancies, design schools and universities in Asia, Australia, Europe and North America. He established and manages one of the world's largest online networks of working designers with more than 1.2 million influential design executives, professional working designers and architects. Robert has authored twenty five best selling books on design and design thinking. Products and services that Robert has helped create are found in millions of homes and workplaces around the world.