Table of Contents

Introduction: Why This Book was Written.

What It is and What It Isn't.

Acknowledgements.

Basics: Some Very Brief Comments on Theory.

Problems With Using Flip Charts.

Various Uses of Flip Charts.

The Tools: The Easel.

The Pad (Paper).

The Marker.

The Yard Stick.

The Survival Kit.

Making Corrections.

Pocket Knife.

Design and Technique: Printing.

Color.

Bullets.

Balance and Symmetry.

Non-Verbals.

Reveals.

Combinations.

Notes.

Mechanics: Orchestration.

Reproducing Flip Charts.

How to Find Your Charts.

Transportation.

Storage.

Summary.

A Partial List of Resources.

Appendix A: Flip Chart Stand.

Appendix B: Templates.

About Richard C. Brandt.

Index.

Selected Illustrations.

About the Author

RICHARD C. BRANDT served as president and principal consultant/trainer of Brandt Management Group, Inc. (BMG) of Richmond, Virginia. Brandt Management Group has built a quality reputation with its clients which include CitiCorp, I.E. DuPont de Nemours, Goodyear Tire and Rubber, Monsanto, Chase Manhattan Bank, and other top names in American business industy. In addition to BMG's work in presentation techniques, it has received critical acclaim for its two-day workshop/seminar "The Business of Listening." The program features the unique Listening Practices Feedback Report. The research-based computerized report is now being used in a variety of client programs, for examples, sales, communications, and management.