About the Author

Everett A. (Ev) Chasen is a partner in Foxwood Communications LLC, a communication consulting firm offering writing, mentoring, training, and communication planning services in the Washington, D.C. area. Ev is a former member of the Federal Senior Executive Service, with 35 years of government experience as a speechwriter, communications manager, and public affairs officer. Robert R. (Bob) Putnam has provided public relations counsel to (and written speeches for) top officials at several well-known national healthcare associations, as well as for members of the president's cabinet and a U.S. Senator. Working as a newspaper reporter, he won Maryland-Delaware-D.C. Press Association's top honors for feature writing.