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Word of Mouth Marketing: How Smart Companies Get People Talking
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Home » Books » Business » Marketing » Advertising

Word of Mouth Marketing http://www.fishpond.com/Books/Word-of-Mouth-Marketing-Andy-Sernovitz-Guy-Kawasaki/9781608323661

How Smart Companies Get People Talking

By Andy Sernovitz, Guy Kawasaki, Seth Godin

RRP US$32.99 US$14.47   Save US$18.52 (56%) Free Shipping Worldwide
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Format:Paperback / softback, 215 pages
Published In: United States, 01 April 2012

Reviews

"Andy Sernovitz's book will give all marketers a reason to talk. Sernovitz not only legitimizes word of mouth marketing, he provides THE road map to what drives it."
---- MaryLee Sachs, Chairman, U.S., Hill & Knowlton (04/30/2012)

Publisher: Greenleaf Book Group
ISBN:1608323668
EAN:9781608323661
Dimensions: 22.61 x 14.99 x 2.29 centimeters (0.36 kg)
Age Range: 15+ years

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