This product is modelled after the ultra-popular interactive security blankets. Created by an early childhood educator and mom. Taggies are based on the idea that babies and kids love to rub sattin edges, clothing labels and tags, We watched our own kids do this, like yours, and came up with the idea of Taggies. Focused on the whole child. Taggies enhance early childhood emotional well being, growth, and sense of security by providing tactile and visually stimulating features that both soothe and entertain. Children inteact with, explore and enjoy a generous assortment of printed and texture tags, creating in them a true sense of good feeling, positive adjustment and overall happiness. Contributing to a lifetime foundation of healthy development, "interactive" Taggies nurture with comfort, activity and fun!