It was once said that if Thomas Edison had gone to business school, we would all now be reading by larger candles. THE 80 MINUTE MBA helps you break free of stale and unoriginal thinking, and shows you a different way of doing business.
Richard Reeves is a writer, commentator and speaker. He is a former columnist and editor-at-large for Management Today, and is a regular contributor to the Guardian, Observer and Prospect magazine. In 2005, he was the presenter of the four-part BBC2 series, Making Slough Happy. Richard is the newly appointed director of influential think-tank Demos and was European Business Speaker of the Year 2007.John Knell is one of the UK's leading thinkers on the changing face of work and organisations, and has consulted to a wide range of corporate and public sector clients. John's recent client work has focused on strategic reviews, thought leadership and high-level public policy work particularly in the cultural sphere. He was previously director of Research and Advocacy at The Work Foundation, where he played a key role in transforming the organisation into an authority on work issues.
For those who have not got the time, money or inclination to start an MBA course -- or just want to bluff their way through a business meeting -- this book condenses the essentials. The information is serious; the authors' style is reader-friendly. - The TimesSlick, short, funny and focused. And . . . more than 4,000 times cheaper than an MBA from a top UK business school - Independent
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