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Adversaries into Allies
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About the Author

Bob Burg is a sought-after speaker at corporate conventions and for entrepreneurial events, with audiences ranging in size from 50 to 16,000. His the previous books include Endless Referrals and the bestseller The Go-Giver(coauthored with John David Mann).

Reviews

""Adversaries into Allies" is full of practical wisdom for becoming more persuasive while keeping your integrity intact. Bob Burg, a master of winning friends and influencing people, has written an immensely useful and thoroughly enjoyable book."

--ADAM GRANT, WHARTON PROFESSOR; AUTHOR OF "GIVE AND TAKE"


"How can we achieve the challenging goal of turning adversaries into allies? We can start by turning the pages of "Adversaries into Allies," which provides an impressively clear and compelling explanation of just how to do it."

--ROBERT B. CIALDINI, AUTHOR OF" INFLUENCE"


"I wish I had read Bob Burg's newest book early in my career. What a difference it would have made! It is definitely a must read for everyone who wants to enhance their business success, but don't just read it once. It's a book you need to read time and time again. Many thanks to Bob for a valuable new work."

--SUSAN SOLOVIC, AUTHOR; COFOUNDER OF SMALL BUSINESS TELEVISION


"Bob Burg has delivered again! In" Adversaries into Allies," you'll learn how to influence and persuade others toward outcomes that create genuinely good feelings and results for everyone involved. The principles of how exactly to do that, consistently and predictably, are powerfully presented in this tremendous book. And you're about to learn them from a master."

--STEPHEN M. R. COVEY, AUTHOR OF "THE SPEED OF TRUST" AND COAUTHOR OF "SMART TRUST"


"Simultaneously challenging and encouraging, "Adversaries into Allies" delivers on the promise of sustainable influence. You will literally feel your perspective shift as you turn the pages. Bob drives timeless wisdom into real-time action."

--DONDI SCUMACI, AUTHOR OF "CAREER MOVES," "DESIGNED FOR SUCCESS," AND "READY, SET . . . GROW"


"Adversaries into Allies" is full of practical wisdom for becomingmore persuasive while keeping your integrity intact. Bob Burg, a master ofwinning friends and influencing people, has written an immenselyuseful and thoroughly enjoyable book.

ADAM GRANT, WHARTON PROFESSOR; AUTHOR OF "GIVE AND TAKE"


How can we achieve the challenging goal of turning adversaries into allies?We can start by turning the pages of "Adversaries into Allies," which provides animpressively clear and compelling explanation of just how to do it.

ROBERT B. CIALDINI, AUTHOR OF" INFLUENCE"


I wish I had read Bob Burg s newest book early in my career. What a difference itwould have made! It is definitely a must read for everyone who wants to enhancetheir business success, but don t just read it once. It s a book you need to readtime and time again. Many thanks to Bob for a valuable new work.

SUSAN SOLOVIC, AUTHOR; COFOUNDER OF SMALL BUSINESS TELEVISION


Bob Burg has delivered again! In" Adversaries into Allies," you ll learn how toinfluence and persuade others toward outcomes that create genuinelygood feelings and results for everyone involved. The principles of how exactlyto do that, consistently and predictably, are powerfully presented in thistremendous book. And you re about to learn them from a master.

STEPHEN M. R. COVEY, AUTHOR OF "THE SPEED OF TRUST" AND COAUTHOR OF "SMART TRUST"


Simultaneously challenging and encouraging, "Adversaries into Allies" delivers onthe promise of sustainable influence. You will literally feel your perspective shiftas you turn the pages. Bob drives timeless wisdom into real-time action.

DONDI SCUMACI, AUTHOR OF "CAREER MOVES," "DESIGNED FOR SUCCESS," AND "READY, SET . . . GROW""

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