Table of Contents

Contents:

Preface: Entrepreneurship education: What is it we need to know?
Charles H. Matthews, Eric W. Liguori, and Susana C. Santos

PART I: LEADING EDGE RESEARCH PERSPECTIVES
1. What I have learned about teaching entrepreneurship: perspectives of five master educators
Dan Cohen, Paul Jones, Jerry Katz, Jeff Pollack, and Rebecca White
2. Doctoral programs in entrepreneurship
James Fiet
3. Spaces for entrepreneurship education: a new campus arms race?
Luke Pittaway
4. Ideation techniques and applications to entrepreneurship
Lee Zane and Andrew Zimbroff
5. Effectively introducing effectuation into the MBA curriculum
Birton Cowden, Mark Hiatt, James Swaim, and Gregory Quinet
6. “Aha, so that’s how you see it!”: experiences of using a visual exercise when exploring students’ contemporary meaning of entrepreneurship
Katarina Ellborg
7. A model to increase the impact of student consulting projects in rural communities
Dennis Barber III, Michael Harris, and Sharon Paynter
8. Experience, knowledge and performance in entrepreneurship education: proposing a dynamic learning model
Sílvia F. Costa and Arjan Frederiks
9. Entrepreneurial ecosystem builders: philanthropy, entrepreneurs, universities, and communities working together
10. Entrepreneurship Ecosystem Builders: Philanthropy, Entrepreneurs, Universities, and Communities Working Collaboratively
Deborah Hoover
11. Impact of entrepreneurship education: a review of the past, overview of the present, and a glimpse of future trends
Michela Loi and Alain Fayolle
12. Cross-campus entrepreneurship through a general education strategy
Anthony Mendes, Jeffrey Hornsby, and Andrew Heise
13. Entrepreneurship education in Australia
Alex Maritz, Colin Jones, Dennis Foley, Saskia De Klerk, Bronwyn Eager, Quan Nguyen
14. Donning their capes: women entrepreneurship students emerge as superwomen
Sara Cochran
15. A service-learning approach to entrepreneurship education, student job creation, and new venture incubation
Jeremy Woods and Peter M.W. Burley
16. Difference makers for college-readiness
William Resisel and Robert Fanuzzi
17. The art of teaching arts entrepreneurship
Caroline Vanevenhoven and Jeff Vanevenhoven

PART II: MODEL UNIVERSITY ENTREPRENEURSHIP PROGRAMS
18. Florida State University Jim Moran College of Entrepreneurship
Susan Fiorito and Wendy Plant
19. The Georgetown University Entrepreneurship Initiative
Jeff Reid
20. Iona College Hynes Institute for Entrepreneurship and Innovation
Christoph Winkler, Lendynette Pacheco-Jorge, and Jarlyne Batista Monzon
21. Millikin University Center for Entrepreneurship
Julienne Shields
22. University of Missouri Kansas City Regnier Institute
Jeff Hornsby, Anthony Mendes, and Andrew Heise

PART III: BEST PRACTICE INNOVATIONS INSIDE AND OUTSIDE THE CLASSROOM
23. Are you the one? a game for encouraging classroom diversity
Shelby Solomon and Otis Solomon Jr.
24. Assume less, observe more: the toothbrush design challenge
Doan Winkel, Justin Wilcox, and Federico Mammano
25. The small enterprise education & development (SEED) program
Daniel Holland and Michael Glauser
26. What does entrepreneurship mean to you? using “implicit entrepreneurship theory” in the classroom
William Gartner, Katarina Ellborg, and Tina Kiefer
27. Scale-up, scale-back: an experiential exercise in scaling
James Hart
28. Entrepreneurship finance over coffee
Pedro Tonhozi de Oliveira and Whitney Peake
29. Using interactive video vignettes to teach customer discovery
Michael Dominik and Daniel Cliver
30. The technology commercialization academy: fueling student startups
Bruce Teague and Yanxin Liu
31. Film as an experiential medium: entrepreneurship education through Door to Door
Jeff Vanevenhoven, Josh Bendickson, Eric Liguori, and Andrew Bunoza
32. Developing a strategic (entrepreneurship) mindset in engineering graduates
Robert Fleming
33. Entrepreneurship education and the arts: designing a commercial music production major and entrepreneurship minor
Thomas Haines and Charles H. Matthews
34. Weaver’s Social Enterprise Directory: a tool for teaching social enterprise and entrepreneurship
Rasheda Weaver, Maimouna Mbacke, and Katie Gallagher
35. Implementing data analytics into the entrepreneurship curriculum: a course overview
Xaver Neumeyer
36. Rapidly responding to the COVID-19 pandemic impact on small businesses: the GetVirtual local business assistance course at UC Santa Cruz
Nada Miljković and Robert D’Intino

Index

About the Author

Edited by Charles H. Matthews, Distinguished Teaching Professor of Entrepreneurship and Strategy, Lindner College of Business, University of Cincinnati and Eric W. Liguori, Professor and Associate Dean for Research and External Relations, Jim Moran College of Entrepreneurship, Florida State University, US

Reviews

’A must-have for teachers of entrepreneurship. How insightful to see topics ranging from entrepreneurship in rural regions to entrepreneurship in MBA programs and special topics on ideation, service learning, and the arts as well as women entrepreneurs as “superwomen”. Finally, many will be delighted at the number of “best practices” articles connecting entrepreneurship education to film, social enterprise and various experiential platforms while concluding with the impact of COVID-19 on the field.’
*Timothy S. Mescon, AACSB, the Netherlands*