Table of Contents

Introduction, Paulette McManus; Part 1 The Institutional Setting; Chapter 1 Cultural Tourism, Greg Richards; Chapter 2 The Development of Empúries, Spain, as a Visitor-Friendly Archaeological Site, Jordi Pardo; Chapter 3 Archaeology and Interpretation at Old Sturbridge Village, David M. Simmons; Chapter 4 Changes and Challenges: The Australian Museum and Indigenous Communities, Jim Specht, Carolyn MacLulich; Part 2 Archaeology Indoors: Museum Exhibitions; Chapter 5 University Museums and the Public: The Case of the Petrie Museum, Sally MacDonald; Chapter 6 Roman Boxes for London’s Schools: An Outreach Service by the Museum of London, Jenny Hall, Hedley Swain; Chapter 7 Written Communications for Museums and Heritage Sites, Paulette M. McManus; Part 3 Archaeology Outdoors: Site Interpretation and Education; Chapter 8 Heritage Marketing in the Not-for-Profit Sector: The Case for Branding, Carol Scott; Chapter 9 Peopling the Past: Current Practices in Archaeological Site Interpretation, Elaine Sansom; Chapter 10 Conservation ‘As Found’: The Repair and Display of Wigmore Castle, Herefordshire, Glyn Coppack; Chapter 11 Audio-tours at Heritage Sites, Brian Bath; Chapter 12 A Visitors’ Guide to the Contents and Use of Guidebooks, Paulette M. McManus;

About the Author

Paulette M. McManus