Joanna Mu oz is a Los Angeles-based art director and designer, and the artist behind Wink & Wonder. She discovered lettering in 2013 and quickly fell in love with the craft. Combined with over a decade of experience in the creative field, Joanna has since turned her lettering hobby into a steady freelance business working with local, national, and international clients ranging from bridal magazines to greeting card companies, film studios, and more.
"Joanna's work is always flawless. I have long admired her perfectly clean lettering and lively compositions, and the patience and attention to detail that it takes to create such masterpieces. I have had the pleasure of having Joanna as a student in one of my calligraphy workshops (where I was admittedly very nervous that I couldn't teach such a prolific letterer even one little thing), but now I am so excited to be her student as I work through this beautiful book and soak up all of her wonderful tricks and tips."--Anne Robin, founder of Anne Robin Calligraphy + Design
"Joanna is an incredibly talented lettering artist whose fresh, bold work I have admired for years. Clear and inspiring, The Art of Hand Lettering is the perfect introduction to the basics of hand-drawn type. Joanna presents-and beautifully illustrates-essential terms, tools, and techniques every beginner needs. In addition to exemplar sheets for eight distinct lettering styles, Joanna shares pro tips for connecting letters, adding dimension, flourishing, and plotting layout designs. The second half of the book is a goldmine of bite-sized DIY projects, with easy-to-follow instructions for envelopes, place cards, party d cor, home accessories, and more. I will be enthusiastically recommending The Art of Hand Lettering to calligraphy students looking for resources on hand-drawn type."--Molly Suber Thorpe author of Modern Calligraphy and The Calligrapher's Business Handbook
"Hand lettering is an imperfect art form, yet Joanna has a process that makes it look flawless...She is a true professional in this field, with infinite lettering wisdom and knowledge. The Art of Hand Lettering for Beginners is a true reflection of her experience, dedication, and passion, and will be a valuable resource no matter where you are on your design journey."--Brooke Robinson, chief curator and founder of Goodtype
"I'm impressed with Joanna Mu oz's book for being so accessible and valuable to any beginning lettering artist. Not only does the book provide valuable tips and techniques, but it also has helpful and uncomplicated step-by-step instructions that walk readers through the creation of their own beautiful DIY lettering projects. I wish I'd had this book when I was starting out as a lettering artist myself, and wholeheartedly recommend it to anyone wanting to get started in lettering."--Becca Clason, tactile lettering artist
"Hand lettering can seem like a challenging thing to learn when you're just starting out, so I loved the way Joanna broke the process down into easy-to-understand steps. What sets this book apart from the many other lettering books I've read is that in addition to walking you through the technical process of hand lettering, it also provides creative project ideas for you to then apply your newly learned skills!"--Lauren Hom, founder of Hom Sweet Hom Lettering & Illustration