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Foreword by Christopher Meyer; Preface and Acknowledgements; PART I: DEPARTURE; 1 Welcome to the Atomic Corporation; PART II: DISCONTINUITIES; 2 Land of the Giants; 3 Towards a New-World Context; 4 A Revolution in Digital Connectivity; PART III: DRIVERS; 5 New Sources of Shareholder Wealth; 6 Relational Capital; PART IV: DESTINATION; 7 Let's Meet the Atoms; 8 Making the Molecules Work; 9 Atomizing the Corporation; 10 Atomic Numbers; 11 Industrial (R)evolution; 12 New Partnerships, New Wealth; PART V: DESTINY; 13 The Atomised Individual; Notes; Glossary; Index.
" ...a thought-provoking read on a new 'theory of the firm'" (M2
Communications, 21 November 2001)
..".a thought-provoking read on a new 'theory of the firm'
(M2 Communications, 21 November 2001)
..".a thought-provoking read on a new 'theory of the firm'
(M2 Communications, 21 November 2001)
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