Part I: Big Business 1: The World of Big Business before 1914 2: From the 1920s to the 1950s 3: Recent Developments Part II: Performances 4: Profits and Profitability 5: Survival Part III: Business Leadership 6: Competences 7: Decision-making Part IV: Business, Society, and Politics 8: Wealth, Status, and Power before 1914 9: Business Elites in Contemporary Europe Conclusion Appendix References
Winner of 1998 Wadsworth prize for Business History.
Youssef Cassis is joint editor of the Financial History Review (CUP). He is Visiting Research Fellow in the Business History Unit at the London School of Economics and is Professor in the Department of Economic History at the University of Grenoble.
"This is an impressive, thoughtful business history..." "Cassis's book throws a strong beam of light on big business in Europe in the twentieth century. It should be required reading for business historians." Mira Wilkins, Besprechungen, 1999