Acknowledgments Preface 1. The Psychology of Motivation 2. Expecting the Best 3. A Tailor-Made Plan of Motivation 4. A Commitment to Excellence 5. The Management of Failure 6. Building Inner Drive 7. The Power of the Success Story 8. The Secret of Parlaying Small Successes into Larger Gains 9. When to Praise and When to Reprimand 10. The Will to Win 11. How to Get People to Cooperate with Each Other 12. How to Deal with the Abrasive-Troublemaker 13. The Personality of the Motivator 14. Why Helping Other People Grow Can Become Life's Greatest Joy Notes Index
Alan Loy McGinnis (1933-2005) was a best-selling author, family therapist, business consultant, and popular speaker. After a twenty year career as a minister, he became a counselor and co-founded the Valley Counseling Center in Glendale, CA. In the 1970s, he began researching friendship and authored The Friendship Factor, published by Augsburg Fortress in 1979 and revised in 2004. A popular speaker, he also authored more than fifty articles and several more books, including Bringing Out the Best in People, Confidence, and The Balanced Life, all published by Augsburg Fortress.
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