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Caley Cross and the Hadeon Drop
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Crystal Patriarche, BookSparks, $15,000 campaign:
• National print, broadcast, and online media campaign • Local print, broadcast, and online media campaign • Widespread Galley distribution to National, local, and niche markets • Targeted trade media campaign for reviews and spotlights • Digital marketing campaign including blog tour • Branded graphics package including print collateral, social media graphics, email and newsletter banners • Early reviewer promotions on Goodreads option • Strategy to position author as an expert

About the Author

When he’s not writing Caley Cross, Jeff Rosen creates award-winning children's television series like Bo on the Go, Poko, Animal Mechanicals, The Mighty Jungle, Pirates!, Monster Math Squad, and Space Ranger Roger. He was the principal writer of the beloved Theodore Tugboat. His programs have been viewed around the world and translated into numerous languages.

Jeff was a founding creative partner of WildBrain (formerly DHX Media), a global children’s content company, home to Peanuts, Teletubbies, Strawberry Shortcake, Caillou , Inspector Gadget, and Degrassi.

Jeff got the idea for Caley Cross when some horses escaped from his daughter’s riding academy and roamed the city, popping into various shops along the way, mixing it up with the locals. The books have nothing to do with that, but you never know where ideas will lead.

An accomplished painter, Jeff’s work can be found in galleries, at www.jeffrosenart.com, and on Instagram @jeff.rosen.

Jeff lives in Halifax, Nova Scotia, with his wife and vampire poodle, Vlad.

Reviews

“In this wildly imaginative series opener, Rosen’s storytelling overflows with creative fancy. . . . A fun and fast-moving adventure giddy with ideas.”
—Kirkus Reviews

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