Table of Contents

Introduction Market-Friendly, Scientific, High tech, and Politics-Lite: China’s New Approach to Propaganda Anne-Marie Brady Part 1: New Themes 1. The Beijing Olympics as a Campaign of Mass Distraction Anne-Marie Brady 2. Talking Up the Market: Economic Propaganda in Contemporary China Anne-Marie Brady and He Yong 3. State Confucianism, Chineseness, and Tradition in CCP Propaganda Anne-Marie Brady 4. "Confu-Talk": The Use of Confucian Concepts in Contemporary China’s Foreign Policy Valerie Niquet 5. Linguistic Engineering in Hu Jintao’s China: The Case of the ‘Maintain Advancedness’ Campaign Ji Fengyuan Part 2: New Methods of Control 6. From Control to Management: The CCP’s ‘Reforms of the Cultural Sphere’ Nicolai Volland 7. Sword and Pen: Propaganda in China’s Military Modernization Wang Juntao and Anne-Marie Brady 8. Debating Prostitution and Propaganda Work in the Chinese Media Elaine Jeffreys 9. Thought Management and the OC James To Conclusion The Velvet Fist in the Velvet Glove: China’s Modernised Approach to Social and Political Control Anne-Marie Brady

About the Author

Anne-Marie Brady is Associate Professor in the School of Social and Political Sciences at the University of Canterbury, New Zealand.

Reviews

'This book is a substantial addition to Brady’s earlier work (Marketing Dictatorship: Propaganda and Thought Work in Contemporary China, 2008), which was already a substantial contribution to the literature as a whole.' - Josef Gregory Mahoney, East China Normal University; The China Journal (July 2013).