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Communication of Politics
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Table of Contents
Editorial
The Merging of Public Relations and Political Marketing
Articles
The Material Culture of US Elections: Artisanship, Entrepreneurship, Ephemera and Two Centuries of Trans-Atlantic Exchange
News Management and New Managerialism: Quangos and Their Media Relations
New Labour: A Study of the Creation, Development and Demise of a Political Brand
Political Marketing Research in the 2000 U.S. Election
The 2000 American Presidential Election: Lessons from the Closest Contest in American History
Who Pays the Piper? The Funding of Political Campaigning in the UK, US and the Consequences for Political Marketing and Public Affairs
Communicative Diplomacy for the 3rd Millennium: Soft Power of Small Countries Like Slovenia?
Models of Voter Behavior: The 2000 Slovenia Parliamentary Elections
Structural Models of Voter Behavior in the 2000 Polish Presidential Election
Testing a Predictive Model of Voter Behavior on the 2000 U.S. Presidential Election
Index
Reference Notes Included
About the Author
Bruce I. Newman, Dejan Vercic
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