Quality of Products and Services.- The Influence of Social Media on
the Consumers‘ Expectations.- Importance of Information in Social
Media.- Influence of Emotional Attachment on the Relationship With
the Brand.- Post-truth and Fake News and How They Relate to Human
Consumer Behavior in the Online Environment.
Denisa Elena Vlad holds a doctoral degree in Economics (2017), obtained at Bucharest University of Economic Studies in Romania. She works for a private banking-service in Romania and is responsible for marketing and communication. She has experience as an event manager in planning business and lifestyle events, conferences, but also in sales, support and service quality.