Using behavioural economics to change organizational culture effectively and sustainably, and putting culture at the core of running the business.
Kirsty Bashforth is CEO of QuayFive Ltd, advising CEOs on change, organizational culture and leadership, with clients across energy, utilities, health and financial services sectors both in the FTSE 100 and globally. Previously, she was Group Head of Organisational Effectiveness with BP, designing and delivering the shift in the company's organizational culture for five years from 2010, as part of the company's response and recovery following the Deepwater Horizon incident.
The mix of personal experience and straight-talking advice creates
a vital handbook for anyone taking on the task of managing
culture.
*Sunny Varkey, Founder of GEMS Education and Varkey Foundation*
I taught culture at a business school for years, and always felt
that I was about to get found out, because all the models I came
across sounded plausible but simply didn't work. I wish I'd had
this book, and I wish I'd written it. Bravo – it should be issued
to all new leaders along with their security pass on day one.
*Eve Poole, author of Leadersmithing*
Culture is so fundamental to performance, and yet working to
improve it often attracts myth, mystery and scepticism. Seen on the
one hand as the intangible soft stuff, or on the other as something
simplistically to be fixed, neither approach will be successful.
This book finds a way through the middle, based on real experience
and outcomes. It’s straight talking, realistic and refreshingly
honest. If you are approaching the topic of driving change through
culture, start here with this book. It will help you make sense of
a topic so often avoided, yet so essential to grasp.
*Iain Conn, CEO of Centrica Plc*
One person’s logic is not another’s – a key premise of this
accessible book that unpicks why you can’t simply announce the
culture you want, and expect to create it. It takes time, effort,
balance and a healthy dose of pig-headedness. Wonderful, original
stuff.
*Charlie Hodgson, Team and Leadership Coach*
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