'I would like to die on Mars, just not on impact.' - Elon Musk
Ashlee Vance is one of the most prominent writers on technology today. After spending several years reporting on Silicon Valley and technology for the New York Times, Vance went to Bloomberg Businessweek, where he has written dozens of cover and feature stories for the magazine on topics ranging from cyber espionage to DNA sequencing and space exploration.
"For anyone interested in technology, entrepreneurship or the price of greatness, Ashlee Vance's new book is a tremendous look into arguably the world's most important entrepreneur. Vance paints an unforgettable picture of Musk's unique personality, insatiable drive and ability to thrive through hardship. The book bursts with telling anecdotes and quotes that illuminate who Musk is" * The Washington Post * "Exhaustively reported . . . this work will likely serve as the definitive account of a man whom so far we've seen mostly through caricature. By the final pages, too, any reader will sense the need to put comparisons to Steve Jobs aside. Give Musk credit. There is no one like him" * New York Times * "A book that is smart, light on its feet and possesses a crunchy thoroughness. . . . Mr Vance delivers a well-calibrated portrait of Mr Musk, so that we comprehend both his friends and his enemies. It's a book with many ancillary pleasures. Mr Vance brings us up to date on the states of green energy and space launches. He also veers away from his subject just often enough, offering profiles of the frequently brilliant people who work alongside Mr Musk. The best thing Mr Vance does in this book, though, is tell Mr Musk's story simply and well" * The New York Times *