Table of Contents

Acknowledgements 1. Introduction 2. Integrating the Ecological Issue 3. Ecological Commitment in Business 4. The Framing of Ecology 5. Talking About ‘Sustainable Development’ 6. Wording the World 7. Shaping Environmental Discourse 8. Resisting Imposed Metaphors of Value 9. Engineering Agriculture. Who Pays the Price? 10. Language and Orwell’s Problem 11. Concluding Obfuscation and Disinformation. Appendices. Notes. Bibliography. Index

About the Author

Richard J. Alexander, Full Professor of English Business Communication at the Vienna University of Economics and Business Administration. Publications include Aspects of Verbal Humour in English and New International Business English (co-author Leo Jones).

Reviews

"For anyone interested in language, ecology and politics, the book is an eye-opener and should be compulsory reading."--Alwin Fill, Arbeiten aus Anglistik und Amerikanistik"The survival of humanity depends on our ability to change the attitude most people have towards the environment and Alexander's work can help us follow the right direction."
- M. Cristina Caimotto, University of Torino, Italy