Chapter 1 Introduction; Chapter 2 Gifts and Commodities, People and Things; Chapter 3 Changing Production Relations; Chapter 4 Changing Circulation Relations; Chapter 5 Changing Circulation Relations; Chapter 6 The Work of Appropriation; Chapter 7 Presenting Commodities in Catalogues; Chapter 8 The Ideology of the Gift; Chapter 9 Christmas and the Ceremony of the Gift; Chapter 10 Conclusion;
James G. Carrier
`This book is an ingenious exploration, based on turning an old
anthropological theme upside down. ... His writing is always clear,
sinewy, and comprehensible, on this as on all the topics he
tackles.' - Andrew J Strathern American ethnologist
`...an engaging and invigorating challenge which raises issues that
are-or should be-of fundamental concern to business historians and
others interested in the history of retailing and shopping' - John
Benson, Business History
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