Table of Contents

Part I: Managing Relationships in Health Care:.

1. Effective Stakeholder Relations.

2. Managing Customer Relations.

3. Strategic Alliances.

4. Designing Health Care Organisations for the future.

5. Strategic Management.

Part II: Organisational Process in Health Care:.

6. Building Effective Health Care Teams.

7. Visionary Leadership in Health Care.

8. Organisational Change and Innovation.

9. Motivating Effective Performance.

Part III: Tools of Health Care Management:.

10. Health Care Finance.

11. Health Economics.

12. Health Information Systems.

13. Health Care Marketing.

14. Total Quality Management.

About the Author

W. Jack Duncan is Professor and University Scholar in Management in the Graduate School of Management and Professor of Health Care Organization and Policy and a Senior Scholar in the Lister Hill Centre for Health Policy in the School of Public Health at the University of Alabama at Birmingham.