Dan Ariely is the James B. Duke Professor of Behavioral Economics at Duke University and the New York Times bestselling author of Predictably Irrational. Over the years, he has won numerous scientific awards and his work has been featured in leading scholarly journals in psychology, economics, neuroscience, medicine and business and in a variety of popular media outlets, including the New York Times, the Wall Street Journal, the Washington Post, the New Yorker, the Boston Globe, Scientific American and Science. He has appeared on CNN and CNBC and is a regular commentator on National Public Radio. He currently lives in Durham, North Carolina with his wife and two children.
‘Anyone who lies should read this book. And those who claim not to
tell lies are liars. So they should read this book too. This is a
fascinating, learned, and funny book that will make you a better
person.’
A.J. Jacobs, author of The Year of Living Biblically and Drop Dead
Healthy ‘Dan Ariely ingeniously and delightfully teases out how
people balance truthfulness with cheating to create a reality out
of wishful-blindness reality. You’ll develop a deeper understanding
of your own personal ethics—and those of everybody you know.’
Mehmet Oz, MD; Vice-Chair and Professor of Surgery at Columbia
University and host of The Dr. Oz Show ‘I was shocked at how
prevalent mild cheating was and how much more harmful it can be,
cumulatively, compared to outright fraud. This is Dan Ariely’s most
interesting and most useful book.’
Nassim Nicholas Taleb, author of The Black Swan ‘A captivating and
astute study […] In his characteristic spry, cheerful style, Ariely
delves deep into the conundrum of human (dis)honesty in the hopes
of discovering ways to help us control our behaviour and improve
our outcomes.’ Publishers Weekly ‘Lucid and succinct as always […]
Required reading for politicians and Wall Street executives’
Booklist
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