About the Author

Clare Feeney is a speaker on business, economics and the environment. Many years of experience with resource efficiency and waste minimization for manufacturers and environmental controls on big earthworks sites have convinced her that environmental innovation leads to increased levels of productivity, staff and customer satisfaction, smarter and more cost-effective supply chains--and higher profits. The recession has proved it: many companies trimmed their costs in the face of lower sales, and found their profit margins had increased.