Stu Heinecke is a Wall Street Journal cartoonist, Hall of
Fame-nominated marketer and author. Heinecke discovered the magic
of "Contact Marketing" early in his career, when he launched a
Contact Campaign to just two dozen Vice Presidents and Directors of
Circulation at the big Manhattan-based magazine publishers. That
tiny $100 investment resulted in a 100% response rate, launched his
enterprise and brought in millions of dollars worth of
business.
Heinecke is the host and author of the How To Get A Meeting with
Anyone podcast and blog, and founder and president of Contact, a
Contact Marketing agency, and cofounder of Cartoonists.org, a
coalition of famed cartoonists dedicated to raising funds for
charity, while raising the profile of the cartooning art form. He
lives on an island in the pristine Pacific Northwest with his wife,
Charlotte, and their dog, Bo.
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""Stu Heineke may be a one-of-a-kind cartoonist and marketeer, but
his ideas and examples for one-to-one marketing and selling should
have any marketer creating their own audacious goals and asking
themselves, 'Why not?'""
—Forbes
""In a super-connected world, we're actually anything but. Stu
reminds us that in business, you actually have to connect on a
human level to really succeed, and he is the Master guide on how to
do that.""
—Bob Guccione, Jr., media entrepreneur and founder of SPIN
Magazine
""With this book, Stu gives you everything you could possibly need
to get all of the meetings
you could possibly want.""
—Bob Mankoff, cartoon editor at The New Yorker
""I highly recommend that all salespeople read Chapter 15 at least
three times!""
—Bonnie Wooding, president of Hywood Services and executive
assistant to top business leaders for over 30 years
""Stu is a master innovator and creative virtuoso. What he has put
together in this book is a true gift to the reader. If opening
important doors is important to your success, you can't afford NOT
to read this book!""
—Dan Monaghan, cofounder of WSI Digital
""Building trust and adding value are critical to cultivating
profitable business relationships. Stu Heinecke and his Content
Marketing Strategies have greatly contributed to our success.""
—David Rosuck, vice president of marketing and innovations at
Pacific Life
""Go ahead and list a dozen or two impossible-to-reach, off-limits
people that could change your life or career. Read and follow Stu's
guidance. Then change your life forever.""
—Dean Batson, assistant director of the Arizona State University
Alumni Association
""Stu is one creative dude. Who else can run a campaign that
catches the attention of a US President? Almost as crazy as using
an AI to schedule a meeting :).""
—Dennis Mortensen, CEO and founder of x.ai, producers of the
world's first artificial intelligence assistant who schedules
meetings for you
""Stu's ideas helped me get a meeting with Amblin Entertainment and
Stephen Spielberg, and continue to produce results for my company.
Thanks to How to Get a Meeting with Anyone, now the entire world
can get in on Stu's precious secrets!""
—Jay Silverman, creator and executive producer of The Cleaner on
A+E Networks, director of Girl on the Edge, and president of Jay
Silverman Productions
""Stu's secrets truly will show you—or your entire sales
organization—How to Get a Meeting with Anyone.""
—Mark Cira, CEO and founder of PrintSF for Salesforce.com
""I get several hundred unsolicited emails a day and at least
several dozen calls from people hoping to develop a business
relationship with Williams-Sonoma, Inc. Stu's mailer was one of the
very few that got right through to me. My assistant brought it in
and said ‘look at this.' I called him. Very creative—and
effective.""
—Pat Connolly, EVP, CMO, Williams-Sonoma, Inc.
""It's true that many a truth is said in jest but not all are
guaranteed to make you laugh out loud or provide attention for your
message from a high-level decision maker. Stu Heinecke can show you
how in How to Get a Meeting with Anyone.""
—Pete Wilson, former Governor of California
""Stu Heinecke's ability make contact through unique methods is
phenomenal. He's a creative genius.""
—Rick Dees, legendary radio personality
""In a time of great need, it's too late to start a relationship.
Stu has bridged that ominous chasm between lack of access and the
beginning of an important relationship using clever approaches to
discharge the everyday tensions we all experience in
business.""
—Russ Klein, CEO of the American Marketing Association
""In How to Get a Meeting with Anyone, Stu Heinecke opens your eyes
to new creative and proven techniques that are a prescription for
success for any sales force that wants to open doors and build
lasting relationships—and have fun doing it!""
—Sandy Athenson, VP and general manager at Immucor Transfusion
Diagnostics
""Success in sales—or any career for that matter—is heavily
dependent upon reaching the right people, in the right way, at the
right time. By following Stu's methodology, you are likely to form
strong and lasting relationships, which will ultimately be critical
to your success.""
—Sid Kumar, global head of inside sales at CA Technologies
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