How to Write a Business Plan provides the expert guidance needed to produce an effective plan, whether it is to raise finance, sell a business or develop a specific project.
Brian Finch is an independent consultant, with considerable experience of preparing and delivering effective business plans, as well as advising others on their preparation of winning material. He is the author of Effective Financial Management, also published by Kogan Page.
"The book is suitable for anyone starting a new business or producing regular business plans for internal use. The tips in chapter 13 for producing and using an external plan are an excellent step-by-step guide and includes the advice that is essential to review progress regularly. The bullet points in each chapter are particularly useful as they summarise the more detailed narrative. " Quality World, June 1, 2010 "Covering everything from analyzing the market, making business allies, to the many legal issues, "How to Write a Business Plan" is an advice guide that shouldn't be missed, a key edition to business collections." The Midwest Book Review, May 2010