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Innovation and Entrepreneurship
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Table of Contents

Preface; Introduction: The entrepreneurial economy; The practice of innovation; The practice of entrepreneurship; Entrepreneurial strategies; Conclusion: The entrepreneurial society; Suggested readings; Index.

Promotional Information

Practical and illuminating Written by one of the world's leading management gurus Includes a new preface which relates the book to managers in the '90s.

About the Author

Born in Vienna in 1909, Peter F. Drucker was educated in Austria and England. From 1929 he was a newspaper correspondent abroad and an economist for an international bank in London. Since 1937 he has been in the United States, first as an economist for a group of British banks and insurance companies, and later as a management consultant to several of the countrys largest companies, as well as leading companies abroad. Drucker has since had a distinguished career as a teacher, first as Professor of Politics and Philosophy at Bennington College, then for more than twenty years as Professor of Management at the Graduate Business School of New York University. Since 1971 he has been Clarke Professor of Social Science at Claremont Graduate School in California. In addition to his management books, Peter Drucker is also renowned for his prophetic books analysing politics, economics and society. These books span fifty years of modern history beginning with The End of Economic Man (1939) and including The Practice of Management; Innovation and Entrepreneurship; Managing in the Next Society; Management Challenges in the 21st Century; The Effective Executive and The Essential Drucker.

Reviews

'On bookshelves crowded with books on management principles and practice and promising success and profit to their purchasers, this book stands head and shoulders above the rest.' The Accountant's Magazine 'Destined to become a best-seller.' CBI News 'Drucker now adds Innovation and Entrepreneurship to the remarkable series of books about management that he has been writing since 1939. Any book by Drucker is rewarding, and it is impossible to read the man without learning a lot'. Fortune

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