Table of Contents

PART I:    THE GLOBAL MANAGER’S ENVIRONMENT    1
Chapter 1    Assessing the Environment–Political, Economic, Legal, Technological    1
Chapter 2    Managing Interdependence: Social Responsibility and Ethics     
COMPREHENSIVE CASES    
New:   Case 1    Coca-Cola’s Business Practices: Facing the Heat in a Few Countries (Global)
New:   Case 2    Google in China: The Big Disconnect (China)
New:   Case 3    Allure Cruise Line: Challenges of Strategic Growth and Organizational Effectiveness (Part 1).
PART II:    THE CULTURAL CONTEXT OF GLOBAL MANAGEMENT    
Chapter 3    Understanding the Role of Culture    
Chapter 4    Communicating Across Cultures    
Chapter 5    Cross-cultural Negotiation and Decision Making    
COMPREHENSIVE CASES 
New:    Case 4    Nora Sakari: A Proposed Joint Venture in Malaysia (Finland and Malaysia).    
New:    Case 5    Allure Cruise Line: Challenges of Strategic Growth and Organizational Effectiveness (Part 2)
Case 6    Guanxi in Jeopardy: Joint Venture Negotiations in China  
PART III:    FORMULATING AND IMPLEMENTING STRATEGY FOR INTERNATIONAL AND GLOBAL OPERATIONS   
Chapter 6    Formulating Strategy   
Chapter 7    Global Alliances and Strategy Implementation   
Chapter 8    Organization Structure and Control Systems   
COMPREHENSIVE CASES   
New:    Case  7    Dell’s Problems in China
New:    Case  8    Starbucks’ International Operations (2006) (Global)
New:   Case 9    Note on the Auto Industry
New:    Case 10    Renault-Nissan: The Paradoxical Alliance (France/Japan)
New:    Case 11    DaimlerChrysler AG: A Decade of Global Strategic Challenges Leads to Divorce in 2007

New:    Case 12    Allure Cruise Line: Challenges of Strategic Growth and Organizational Effectiveness (Part 3)
PART IV:    GLOBAL HUMAN RESOURCES MANAGEMENT   
Chapter 9    Staffing, Training, and Compensation for Global Operations   
Chapter 10    Developing a Global Management Cadre   
Chapter 11    Motivating and Leading   
COMPREHENSIVE CASES   
New:    Case 13    Infosys’ Global Delivery Model (India)
Case 14    A First-Time Expatriate’s Experience in a Joint Venture in China   
 New:  Case 15    Allure Cruise Line: Challenges of Strategic Growth and Organizational Effectiveness (Part 4)
         
INTEGRATIVE SECTION   
Integrative Term Project   
New:    Integrative Case: Wal-Mart’s Globalization Strategy (2007)
GLOSSARY   
ENDNOTES   
NAME AND SUBJECT INDEX