Participate in the CBSD Galley Box and send copies to the top 50 or so Open Letter bookstore accounts: City Lights, McNally Jackson, Elliot Bay, etc. Approximately 200 advance copies sent to primary publications. This list includes: New York Times, SF Chronicle, LA Times, n+1, New York Review of Books, The Nation, Bookforum, The Believer, Atlantic Monthly, New Yorker, Rain Taxi, Time Out New York/Chicago, World Literature Today, Flavorwire, Washington Post, BOMB, Literary Review, Complete Review, Words Without Borders, B&N Review, Harper's, Shelf Awareness, Quarterly Conversation, Chicago Tribune, Typographical Era, Slate, Salon, etc. Also sent to the following trade publications: Publishers Weekly, Kirkus, Booklist, Library Journal. Advance copies also sent to members of the NBCC Award Committee and the Best Translated Book Award Fiction Committee. Giveaway of 25 copies on Goodreads. Promote on Three Percent and on social media via Open Letter's FB & Twitter accounts (almost 6,500 likes on FB; over 11,500 followers on Twitter). Ebook available and will be mentioned on all press release materials, Open Letter website, etc. Approach Jonathan Lethem about writing an introduction or doing a joint event with Fres n. (They are friends.) Heavy push toward fans of David Foster Wallace, William Gass, Thomas Pynchon, and other maximalist writers. Readers of these sorts of encyclopedic novels?especially ones tinted with sci-fi elements and pop culture references?will gravitate toward this. (And gravitate not just because it's basically planet-sized.) If funding is available from the Spanish government, we will tour Fres n. He's a frequent participator in international conferences?including the first few PEN World Voices festivals. A dynamic presenter, who was also a close friend of Roberto Bola o's, we will pitch him strongly for interviews in print and on the radio.
Rodrigo Fresan is the author of nine novels, including Kensington Gardens, Mantra, and The Bottom of the Sky. His works incorporate many elements from science-fiction (Philip K. Dick in particular) alongside pop culture and literary references. According to Jonathan Lethem, "he's a kaleidoscopic, open-hearted, shamelessly polymathic storyteller, the kind who brings a blast of oxygen into the room." Will Vanderhyden received an MA in Literary Translation from the University of Rochester. He has translated fiction by Carlos Labbe, Edgardo Cozarinsky, Alfredo Bryce Echenique, Juan Marse, Rafael Sanchez Ferlosio, Rodrigo Fresan, and Elvio Gandolfo.
"A kaleidoscopic, open-hearted, shamelessly polymathic storyteller, the kind who brings a blast of oxygen into the room."-Jonathan Lethem "Rodrigo Fresan is the new star of Latin American literature. . . . There is darkness in him, but it harbors light within it because his prose-aimed at bygone readers-is brilliant.?-Enrique Vila-Matas ?I?ve read few novels this exciting in recent years. Mantra is the novel I?ve laughed with the most, the one that has seemed the most virtuosic and at the same time the most disruptive.?-Roberto Bolano ?Rodrigo Fresan is a marvelous writer, a direct descendant of Adolfo Bioy Casares and Jorge Luis Borges, but with his own voice and of his own time, with a fertile imagination, daring and gifted with a vision as entertaining as it is profound.?-John Banville ?With pop culture cornered by the forces of screen culture, says Fresan (knowing the risk to his profile of 'pop writer,' even coming out himself to discuss it), there?s nothing left but to be classic. That?s the only way to keep on writing.?-Alan Pauls