Mike Gould worked at Land Rover and its predecessor companies for more than 30 years ... a..career that included many years when he was responsible for the Land Rover and Defender model lines. As Brand Manager he was in charge of the product when the Defender name was introduced and laid the foundations for the more leisure orientated variants that expanded the model...s potential and became so popular. His time at Land Rover also encompassed a period as Marketing Manager for Special Vehicles and as UK Public Relations Manager. Mike...s journalistic experience includes editing Land Rover World and Range Rover World magazines as well being a contributor to Land Rover Owner International. Mike has authored books on Land Rover, Range Rover and, most recently on the Rover Group...
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