About the Author

Catharine Fishel specializes in working with and writing about designers and related industries. She is editor of the website www.LogoLounge.com and is the author of many books about design. Bill Gardner is president of Gardner Design and has produced work for Cessna, Learjet, Thermos, Pepsi, Pizza Hut, Kroger, Hallmark, Cargill Corporation, and the 2004 Athens Olympics. His work has been featured in New York Art Directors, Communication Arts, Print, Graphis, and the Museum of Modern Art, as well as many other national and international design exhibitions. He's the founder of http://www.LogoLounge.com and the author of LogoLounge I-VI and the LogoLounge Master Library series. He lives in Wichita, Kansas.