PART I
WRITING AND EDITING
1. Why Write a Non-Fiction Book
2. What to Write
3. Create a Plan
4. Writing Tools
5. Write Your Book
6. Interview Experts
7. Helping Hands
8. Book Doctors and Coaches
9. Editing
PART II
PUBLISHING YOUR BOOK
10. Traditional Publishing—The Good and The Bad
11. Choosing Self-Publishing
12. Vanity Publishing
13. Assisted/Custom and Hybrid Publishing
14. Name Your Imprint … and Yourself
15. The Business of Your Book
16. Seven Key Steps in Preparing for Publication
17. Your Book Cover
18. Images and Illustrations
19. Interior Design/Typesetting
20. Front and Back Matter
21. Indexing
22. Choosing the Right Medium/s for Your Manuscript
23. Ebook your book
24. Print Your Book
25. Audiobooks
PART III
DISTRIBUTION
26. An Introduction To Distribution
27. Wholesale distributors
28. Pod Distribution Through Ingramspark And/Or Amazon KDP
Print
29. Diy Distribution
30. Library Distribution
31. Shipping Your Print Book
32. How To Distribute Audio And Ebooks
33. Distribution Through Affiliate Networks
34. Crowdfunding As A Way Of Distribution
PART IV
MARKETING YOUR BOOK
35. Your Plan and Your Platform
36. Your Website
37. Photos, Images, Infographics, Book Trailers and Videos
38. Email Lists and Lead Magnets
39. Social Media
40. ARCs and Reviews
41. Amazon, Goodreads and Copper Author Pages
42. Promotional material
43. Your Book Launch
44. Publicity
45. Author Talks
46. Advertising
47. Collaborations
48. Other Marketing Ideas
49. Track and Measure Your Success
PART V
LEVERAGE YOUR BOOK
50. Rights Schemes: PLR, ELR and CAL
51. Other Rights and Opportunities
52. Courses, Appearances, Consulting, Workshops, Coaching and
Membership Programs
53. Podcasts
54. Spin-Offs
55. Affiliate Programs
56. From Me to You
Acknowledgments
Index
Author, writer and expert self-publisher Anna Featherstone has
written for The Guardian and Sydney Morning Herald and is the
bestselling author of Small Farm Success Australia and the memoir,
Honey Farm Dreaming.
“Look – It’s Your Book!” is Anna’s fifth non-fiction book and her
fourth self-published title. She’s written it specifically to help
Australian non-fiction writers understand and take control of their
writing and publishing journey.
Anna presents regular writing workshops for individuals and
businesses on how to turn your unique ideas, knowledge and
experiences into great content that captures, captivates and
connects with readers.
Passionate about bees, the bush and the beach, she admires humans
with big hearts and people who make positive change wherever they
are and with whatever resources they have. She can’t cook to save
herself, but when she does, she loves doing it in a solar oven.
This is a marvellous resource for newbies and veterans alike. So much practical and useful detail about the myriad ways one can create, publish, distribute, and market a book today. - Virginia Lloyd, publishing mentor and author; Anna has written the book I wish I had when I first started to write. Apart from being extraordinarily detailed, it draws on the experience and expertise of others in the book writing and publishing space, which adds tremendous value for the reader. A very good book that every aspiring author needs to read. - Andrew Griffiths, Book Writing Coach, Author and Speaker; Look It's Your Book side steps confusing online research and expensive trial & error – it's essential reading for anyone with a book in them and the zeal to make it happen.Tess McCabe, Book Designer, Founder – Creative Minds Publishing; Anna has written the bible of self-publishing for Australian non-fiction writers. As someone who has been in business book publishing, written 25 books and mentored over 200 business owners, consultants and entrepreneurs, Look - It's Your Book! is the ultimate guide to EVERYTHING you need to know about the book writing, publishing and marketing journey. - Jaqui Lane, The Book Adviser; Written in an entertaining and warm tone, this is an extremely useful resource for first-time, and even second- and third-time self-publishers. A stellar book." - Tina Morganella, Accredited Editor, and Self-Published Author of Wear a Mask, Cupid!; Anna has prepared a most useful publication for those who really want to author a successful book. It is thorough and detailed and brings together the experience of many who have done it all before; Garry Browne, The Personal Brand Catalyst and author, Brand New, Brand You; Self-publishing can be a minefield, especially for a first-time author – and Look - It’s Your Book! demystifies the process with humour, heart and a heap of tips, advice and actionable strategies. If you want to bring your book to market (without the stress) and start making sales right away, it’s the only guide to self-publishing you’ll ever need.” - Rachel Smith, journalist, copywriter and founder of Rachel’s List; In Look – It’s Your Book, Anna has done a rare thing - identified a gap in the available information and completely filled it. Finally, there is a one-stop resource that I can direct my self-publishing clients to and be confident that, after they have read it, they’ll be fully prepared to embark on creating their own book.Lorna Hendry, Book Designer, Editor, Writer; This is such a valuable resource for any writer. It's rigorous and well researched, and has a lot of depth and character to it. If you have always wanted to write a book, but still have a lot of questions about how, then start here with the lovely Anna and her go-to experts and experiences of the Australian publishing industry." -;Kelly Irving, Book Coach & Editor; Finally want to write that book you’ve been dreaming about for years? Well, stop dreaming and read this book if you want to make it happen. - Mark Jones, Author, Beliefonomics;
|
Ask a Question About this Product More... |
|
