Leslie Berlin is Project Historian for the Silicon Valley Archives at Stanford University. For more information, please visit http://themanbehindthemicrochip.com.
"An important, hype-free account. And the bonus: Noyce was no geeky
physicist, and his risk-taking zeal to create new things, coupled
with a powerful commitment to ethics, powers a story that should be
required reading for today's entrepreneurs and
executives."--Washington Post
"A comprehensive and admiring biography...Hopefully it can restore
to proper renown a man once called the Thomas Edison and the Henry
Ford of Silicon Valley...Berlin does a fine job uncovering the
details of Noyce's childhood and tracing his intellectual
development...Berlin writes convincingly...[A] thorough and worthy
retelling of his life."--Washington Monthly
"Leslie Berlin's meticulously researched biography tells the story
of a talented but flawed individual whose successes and failures
could serve as the raw material for a dozen business school case
studies. It also paints a revealing picture of US business culture
in the mid-20th century...[An] evocative account of the birth of an
industry."--Financial Times
"This is where Berlin is best: she superbly evokes the hacker
inventiveness of Shockley and his gang."--Clive Thompson, New York
Times Book Review
"All the busy billionaires, multimillionaires and geeks in their
garages dreaming up the next big thing that will bring glory back
to Silicon Valley should plunk down some loose change on 'The Man
Behind the Microchip.' And anyone interested in the true creation
story of Silicon Valley--in contrast to the enticing tales of the
mythmakers who continue to blow bubbles of promise up and down the
Peninsula--would do well to make a small investment in this
terrific
biography."--John Christensen, San Francisco Chronicle
"The first full-scale biography of Noyce and the first book to
acknowledge his true importance. Noyce's story is a fascinating
one...The book succeeds best as a business biography, putting his
impressive accomplishments in perspective. Noyce should be
considered one of the most influential inventors of our time, a
prime mover of the digital revolution that has changed all our
lives. For that he deserves much broader recognition. The Man
Behind the
Microchip is a great start in that direction."--PC Magazine
"Exhaustively researched."--Houston Chronicle
"Leslie Berlin does an excellent job of capturing the Bob Noyce I
knew: part small-town boy, part big-time genius and always a
wonderful friend and citizen."--Warren E. Buffett, Chairman,
Berkshire Hathaway Inc.
"Bob Noyce's contributions to the development of the semiconductor
industry go well beyond his inventions. He was industry spokesman,
visionary, and leading entrepreneur. But this well written book
does more than just chronicle his many contributions; it is a
window into his complex and charming personality."--Gordon E.
Moore, co-founder of Intel Corporation
"Leslie Berlin, in her highly readable biography of Noyce,
describes how his work sparked two revolutions in the modern
business and technology era."--Robert Weisman, Philadelphia
Inquirer
"At last, the absorbing story of the most important figure in the
history of the semiconductor industry! Meticulously researched, The
Man Behind the Microchip is so engagingly narrated that you don't
realize how much business and technology you are learning along the
way."--William Aspray, Rudy Professor of Informatics, Indiana
University
"At the white-hot epicenter of the digital revolution was Robert
Noyce. Now, thanks to this incisive and astutely researched
biography, Noyce will be forever listed among those
inventor-entrepreneurs of the postwar era who functioned as the
Johan Gutenbergs, the Alexander Graham Bells, the Guglielmo
Marconis of our era."--Kevin Starr, University Professor of
History, University of Southern California
"Leslie Berlin's excellent new study is a welcome addition to the
body of historical literature dealing with recent computer
technology. The book is one of only a handful of scholarly
biographies of members of the generation of inventors and
entrepreneurs whobuilt the semiconductor industry and helped create
the economic and cultural phenomenon now known as Silicon Valley.
Berlin describes Noyce's technical accomplishments accurately and
with appropriate
detail, but she also makes clear that he was as much a social and
economic innovator as a technical one. Berlin's portrayal of Noyce
might be characterized as ironic hagiography. She celebrates
his
achievementsbut also makes it clear that those accomplishments came
at a substantial human cost. Berlin's biography will help preserve
Noyce's reputation and will serve as an important resource for
future studies of Silicon Valley."--American Scientist
"Few people had a greater impact on life in the second half of the
20th century than Bob Noyce, co-inventor of the integrated circuit.
Yet he was little known outside the field of electronics. Leslie
Berlin, in "The Man Behind the Microchip," her highly readable
biography of Noyce, describes how his work sparked two revolutions
in the modern business and technology era."--The Boston Globe
"Bob Noyce was one of the giants of Silicon Valley. The most
extraordinary thing about this book is that Berlin has been able to
cut through the legend and establish that this man, once nicknamed
"the mayor of Silicon Valley,'' was also an ordinary human being."
[Berlin] has brought Noyce and his role in the valley's history
into focus."--San Jose Mercury News
"A well-rounded biography...[E]xcellent work."--Publisher's
Weekly
"Noyce understood the transformative power of new technology as
well as anyone alive...Berlin's rigorously factual account portrays
the scientific process in all its grittiness."--MIT Technology
Review
"Not only an excellent biography, but also an intriguing history of
the development of the digital age."--Harvard Business School
Working Knowledge
"Exhaustively researched. Berlin's thoughtful and thorough
biography is at once a celebratory and a cautionary tale."--David
Kushner, The Houston Chronicle
"Leslie Berlin, in her highly readable biography of Noyce,
describes how his work sparked two revolutions in the modern
business and technology era."--Robert Weisman, Philadelphia
Inquirer
"At the white-hot epicenter of the digital revolution was Robert
Noyce. Now, thanks to this incisive and astutely researched
biography, Noyce will be forever listed among those
inventor-entrepreneurs of the postwar era who functioned as the
Johan Gutenbergs, the Alexander Graham Bells, the Guglielmo
Marconis of our era."--Kevin Starr, University of Southern
California
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