A complete guide to navigating your journey into entrepreneurship from start to finish.
Scott Belsky is an American entrepreneur, author and early-stage
investor best known for co-creating the online portfolio platform,
Behance, Inc. In 2010, Belsky was included in Fast Company's 100
Most Creative People in Business list.
In December 2012, Behance was acquired by Adobe where Belsky became
VP of Products, Mobile and Community at Adobe. In February 2016
Belsky left Adobe and joined Benchmark as the firm's sixth general
partner. Prior to joining Benchmark, Belsky had been an early-stage
investor and active advisor to companies including Uber, Warby
Parker, Pinterest, Periscope and Sweetgreen.
This is required reading for founders. Experienced entrepreneurs
all know this period Scott refers to as 'the messy middle' and a
few of us have worked our way out of it, but this is the first time
I've seen an expert-both as a founder and as an investor-break down
in such detail just how to endure, optimize, and make it
through.
*cofounder of Initialized Capital and Reddit*
Scott Belsky is a master of generous work worth doing. The Messy
Middle will help you see that you have more control than you dare
to admit, and the ability to make a difference if you care
enough.
*author of Linchpin*
Building a lasting business is 1 percent idea and 99 percent
resilience. The Messy Middle details the unglamorous but essential
lessons every founder needs to learn.
*cofounder and CEO, Rent The Runway*
Starting a new venture is like jumping off a cliff and sewing a
parachute on the way down. This book is the parachute.
*cofounder and chief product officer, Airbnb*
Having been through the ups and downs of the messy middle many
times, it's critical to understand the challenges ahead. This
insightful book empowers you to approach them head-on. Belsky's
powerful tool kit, based on hard-earned experiences, is an
essential guide to building a compelling product, revolutionizing
an organization, or growing your leader-ship abilities.
*inventor of the iPod, coinventor of the iPhone, founder and former
CEO of Nest, principal at Future Shape*
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