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Michael Jackson, Inc.
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About the Author

Zack O'Malley Greenburg is a senior editor at Forbes and his work has also appeared in The Washington Post, Sports Illustrated, Vibe, and McSweeney's, among others. His first book, the Jay Z biography Empire State of Mind, was published in 2011. A child star, he played the title role in the film Lorenzo's Oil. He lives in New York.

Reviews

"In his meticulously researched Michael Jackson, Inc, Zack O'Malley Greenburg has brilliantly shown us a side of the late King of Pop we've never seen before: The mercurial but oh-so-canny businessman who made hundreds of millions in his lifetime and is on his way to making even more after his untimely death."--William D. Cohan, New York Times bestselling author of Money and Power and The Price of Silence
"Zack follows every step of the way as the King of Pop becomes the Citizen Kane of Pop, creating an empire so strong that even Jackson's most mind-boggling excesses couldn't bring it down. Michael Jackson Inc. is the deepest examination and most resounding proof yet that Jackson was as pioneering in business as he was in music -- a pathfinder in the establishment of Artist as Brand."--Jem Aswad, editor-in-chief of SPIN
"The King of Pop is perfectly captured by Zack O'Malley Greenburg, who has a journalist's eye for detail with Michael Jackson, Inc. The words dance across the page, the mark of a writer with vivid, natural storytelling talent. Bravo, Zack!"--Chuck Leavell, keyboardist for the Rolling Stones
"We all know Michael Jackson worked hard to become the undisputed King of Pop. Zack Greenburg's well researched Michael Jackson, Inc. follows the money and shows us how he learned from the best, defied the odds, and turns out to have been just as good at business--making this a fun, compelling read and one of the most incisive looks at the business of show business at its highest level."--Fab 5 Freddy, hip-hop pioneer and longtime host of Yo! MTV Raps
"Offers a perspective fans around the world may have never seen...You feel like you're getting to know the man he was... Read it. And if you're a singer and/or songwriter or remotely involved in music, you truly should, just to understand how a master of the game played it to win."--Ebony

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