A look at the ubiquitous new business model, the platform, that's taking over the economy and our digital lives. What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town, creating vast fortunes for its founders while dominating everyone's daily life. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather that making things, they simply connect people.
Alex Moazed is the Founding CEO of Applico and an expert on mobile and platform technology. He appears frequently on Bloomberg, CNBC and Fox, and has been profiled in Inc. Magazine, The Wall Street Journal and The New York Times. He has co-founded the Application Developers Alliance.
Nicholas L. Johnson is Head of Platform at Applico, where he oversees the company's research into how platforms work. He works with clients on business model design and bringing cutting-edge platforms to market. Prior to joining Applico, he spent several years as an editor at the Institute for New Economic Thinking where he worked closely with the Institute's leadership, including six Nobel Prize-winning economists
"{A} stimulating book....The authors are particularly interesting
on how modern platform companies are able to outsource much of
their innovation."--The Financial Times "Modern Monopolies
brilliantly lays out the formula for how to get rich in the
platform economy. From building audiences to creating network
value, this book will become the handbook for the next generation
of business leaders."--George F. Colony, CEO, Forrester Research "A
provocative and highly accessible primer on building twenty-first
century monopolies that aptly deconstructs the winners and losers
with deep insight and analysis. Modern Monopolies provides a deep
understanding of emerging platform business models that is required
to create the next Amazon, Google, or Uber."--Craig Hatkoff,
Co-Founder of the Tribeca Film Festival, Disruptor Foundation
"Modern Monopolies unmasks what Internet platforms are, how they
work,
and why they are important. A required read for anyone interested
in building, or investing in, network-based businesses."--Andrew
Weissman, Partner, Union Square Ventures "Two-sided marketplaces or
platforms are tough to start and scale. Modern Monopolies
brilliantly reveals the secrets of the startups that are scaling
platform businesses. A must read for any serious entrepreneur or
investor, as well as anyone interested in innovation."--Oisin
Hanrahan, co-founder and CEO of Handy "This timely book very
persuasively and elegantly sets out the framework for the emerging
dominance of the platform business model. Modern Monopolies is
essential reading for anyone who wants to understand platforms, as
well as anyone considering building a new business."--Sudip Nandy,
Former CEO of Aricent and Frog Design "This book is satisfying and
timely, a valuable contribution to our understanding of modern
business."--Booklist
|
Ask a Question About this Product More... |
|
