List of Figures
List of Tables
Series Editor Foreword
Preface
Acknowledgments
Chapter 1. Understanding Plain Language and Opportunities to Use It
Chapter 2. Overview of Ethics in the Technical and Professional Communication Literature
Chapter 3. Perspectives on Plain Language and Ethics from Professionals around the World
Chapter 4. Profile: Healthwise, Inc.
Chapter 5. Profile: Civic Design
Chapter 6. Profile: Restyling the Federal Rules of Evidence
Chapter 7. Profile: CommonTerms
Chapter 8. Profile: Health Literacy Missouri
Chapter 9. Profile: Kleimann Communication Group and TILA-RESPA Documentation
Chapter 10. Public Examples of Dialogic Communication in Clear Language in the 21st Century
Chapter 11. Conclusion
References
Russell Willerton teaches in the technical communication program at Boise State University. He has published articles on visual communication, white papers in high-tech industries, and online health information.
This book offers a thoroughgoing examination of the reciprocal
relationship of plain language and dialogic ethics in technical
communication. The reviews of research here are perceptive and
meticulous, the interviews with international communicators are
provocative, and the organization profiles are instructive and
inspiring. Willerton offers us a promising portrait of the field—of
clear and simple words making the lives of people better in theory
and in practice. Sam Dragga, Professor, Texas Tech University In
this deeply researched and yet absolutely practical book, Willerton
presents a thorough and fascinating consideration of issues of
ethics and plain language. You'll want to review his six case
studies, learn his BUROC model, and think deeply about the
questions he raises. Whether you are a teacher, student, or writing
professional, you will find this book adds a critical dimension to
your approach to all your work. Dr. Janice (Ginny) Redish, author,
Letting Go of the Words: Writing Web Content that WorksSkeptical at
first, Willerton’s book changed how I think about plain language.
Russell accumulates evidence and events; national and global sites;
and learned and organizational perspectives that make plain
language and its implementation an irresistible addition to the
field. Plain language is an important element of professional and
technical communication, an assertion I am confident making only
after reading Plain Language and Ethical Action. Obfuscation
beware! Michael J. Salvo, Associate Professor, Purdue
University
This book offers a thoroughgoing examination of the reciprocal
relationship of plain language and dialogic ethics in technical
communication. The reviews of research here are perceptive and
meticulous, the interviews with international communicators are
provocative, and the organization profiles are instructive and
inspiring. Willerton offers us a promising portrait of the field—of
clear and simple words making the lives of people better in theory
and in practice. Sam Dragga, Professor, Texas Tech University In
this deeply researched and yet absolutely practical book, Willerton
presents a thorough and fascinating consideration of issues of
ethics and plain language. You'll want to review his six case
studies, learn his BUROC model, and think deeply about the
questions he raises. Whether you are a teacher, student, or writing
professional, you will find this book adds a critical dimension to
your approach to all your work. Dr. Janice (Ginny) Redish, author,
Letting Go of the Words: Writing Web Content that WorksSkeptical at
first, Willerton’s book changed how I think about plain language.
Russell accumulates evidence and events; national and global sites;
and learned and organizational perspectives that make plain
language and its implementation an irresistible addition to the
field. Plain language is an important element of professional and
technical communication, an assertion I am confident making only
after reading Plain Language and Ethical Action. Obfuscation
beware! Michael J. Salvo, Associate Professor, Purdue
UniversityPlain Language and Ethical Action is a refreshing
synthesis of the informal conversations we’ve been having about
what makes plain language a movement rather than simply a process
or technique. I don’t hesitate to recommend this book to clear
communication proponents. Iva CheungThis book is a timely and
needed reinvigoration of plain language within TPC research...The
book closely aligns scholars and practice. For Willerton, TPC is a
rhetorical and humanistic enterprise, and plain language can help
to advance the profession's broader ethical commitment to clear,
accessible communication. Kira Dreher, IEEE Transactions on
Professional Communication The book empower[s] writers and users to
work together in producing technically accurate and ethically sound
documents.Donald R. Roccomini, Santa Clara University
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