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Planning Health Promotion Programs
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Table of Contents

Figures and Tables vii Acknowledgments xiii About the Authors xvii Part One: Foundations 1 Chapter 1 Overview of Intervention Mapping 3 Competency 3 Perspectives 7 Intervention Mapping Steps 12 Core Processes for Using Theory and Evidence 20 The Role of Culture in Intervention Planning 28 Navigating the Book 30 Important Repeating Concepts in the Book 31 Summary 32 Discussion Questions and Learning Activities 38 References 39 Chapter 2 Behavior-Oriented Theories Used in Health Promotion 57 Competency 57 Perspectives 58 Overview of Theories 65 Learning Theories 66 Theories of Information Processing 70 Theories of Health Behavior 74 Theories of Reasoned Action 78 Theories of Goal-Directed Behavior 84 Theories of Automatic Behavior, Impulsive Behavior, and Habits 89 Stage Theories 95 Attribution Theory and Relapse Prevention 99 Theories of Persuasive Communication 101 Theories of Self-Regulation 105 Social Cognitive Theory 109 Theories of Stigma and Discrimination 113 Diffusion of Innovations Theory 116 Summary 120 Discussion Questions and Learning Activities 120 References 121 Chapter 3 Environment-Oriented Theories 145 Competency 145 Perspectives 146 General Environmental-Oriented Theories 149 Interpersonal-Level Theories 155 Organizational-Level Theories 160 Community-Level Theories 167 Societal and Governmental Theories 184 Summary 192 Discussion Questions and Learning Activities 192 References 193 Part Two: InterventionMapping Steps 209 Chapter 4 Intervention Mapping Step 1: LogicModel of the Problem 211 Competency 211 Perspectives 212 Tasks for Step 1 214 Summary 261 Discussion Questions and Learning Activities 262 References 263 Chapter 5 Intervention Mapping Step 2: Program Outcomes and Objectives LogicModel of Change 283 Competency 283 Perspectives 284 Tasks for Step 2 286 Summary 330 Discussion Questions and Learning Activities 331 References 332 Chapter 6 Intervention Mapping Step 3: Program Design 345 Competency 345 Deciding How to Start 345 Perspectives 350 Tasks for Step 3 355 Summary 416 Discussion Questions and Learning Activities 417 References 418 Chapter 7 Intervention Mapping Step 4: Program Production 435 Competency 435 Perspectives 436 Tasks for Step 4 437 Summary 475 Discussion Questions and Learning Activities 475 References 476 Chapter 8 Intervention Mapping Step 5: Program Implementation Plan 483 Competency 483 Perspectives 484 Tasks for Step 5 494 Summary 528 Discussion Questions and Learning Activities 529 References 530 Chapter 9 Intervention Mapping Step 6: Evaluation Plan with Patricia Dolan Mullen 541 Competency 541 Perspectives 541 Tasks for Step 6 546 Summary 584 Discussion Questions and Learning Activities 585 References 585 Chapter 10 Using Intervention Mapping to Adapt Evidence-Based Interventions with Linda Highfield, Marieke A. Hartman, Patricia Dolan Mullen, and Joanne N. Leerlooijer 597 Competency 597 Perspectives 598 Intervention Mapping for Adaptation 603 Summary 642 Discussion Questions and Learning Activities 643 References 643 Index 651

About the Author

L. KAY BARTHOLOMEW ELDREDGE, EdD, MPH, is a distinguished teaching professor of health promotion and behavioral sciences and associate dean for academic affairs at the University of Texas Health Science Center at Houston (UTHealth) School of Public Health. CHRISTINE M. MARKHAM is an associate professor of health promotion and behavioral sciences and an associate department chair at the UTHealth School of Public Health. ROBERT A. C. RUITER, PHD, is the Head of the Department of Work and Social Psychology at the Faculty of Psychology and Neuroscience, Maastricht University, the Netherlands. MARIA E. FERNANDEZ, PHD, is a professor of health promotion and behavioral sciences at the UTHealth School of Public Health. GERJO KOK, PHD, is a former dean of the Faculty of Psychology and Neuroscience, Maastricht University, the Netherlands. GUY S. PARCEL, PHD, is dean emeritus and a former professor of health promotion and behavioral sciences at the UTHealth School of Public Health.

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