Contents: Introduction; Raleigh and the British bicycle industry; Boom, bust and progress: the British bicycle industry 1870-1914; Frank Bowden and the making of the Raleigh Cycle Co., c.1887-1914; The 'golden age' of cycling: depression and recovery in the inter-war years; From father to son: Harold Bowden and entrepreneurial 'optimism' at Raleigh, 1914-39; Progress and challenge: the British bicycle industry in the post-war years, 1945-60; Triumphs and adversities: Raleigh Industries Ltd, 1939-60; Appendix; Bibliography; Index.
'... offers an informative, well-researched history of the firm... offers an informative business history of a major British bicycle manufacturer... provides a rich source of information.' Albion '... provides a fascinating insight into a relatively under-researched sector and illuminates issues such as personal capitalism, strategic management and the influence of overseas competition in British manufacturing industry... The book provides a welcome and enjoyable addition to British business history.' Business History