Eric Schaeffer leads, as a Senior Managing Director, Accenture's Product Industry X.0 practice, bringing together services across innovation, engineering and product development, manufacturing and digital operations, and product services optimization. He is also the Global Lead for Accenture's Industrial practice, helping automotive, industrial equipment and infrastructure companies to digitally reinvent their businesses and create a new level of innovation and efficiency across the extended connected value chain. David Sovie is Senior Managing Director at Accenture, and Global Lead for High-Tech Industry where he helps clients digitally reinvent their business across the entire value chain. He also leads the Industry X.0 consulting unit for Accenture's Communications, Media and Technology group, which provides digital transformation services across the innovation, engineering, manufacturing and product support business functions.
"Eric Schaeffer and David Sovie bring some great new
insights into the product arena of the future that have broad
implications. With grounded skill and enthusiasm Reinventing the
Product makes a stringent case for companies to rethink their
product strategy, their product road map and their digital
capabilities." * Patrick Koller, CEO, Faurecia *
"Powerful factors, such as the rapid rise of cloud computing,
high-speed networks and Artificial Intelligence, are converging,
requiring all product companies to fundamentally transform their
products and their company. David Sovie and Eric
Schaeffer bring fresh thinking and inspiring practical advice
for successfully managing this digital transformation and creating
value." * Marco Argenti, Vice President Technology, Amazon Web
Services *
"Deeply researched and full of innovative insights about AI,
platforms and smart products. The 'Product Reinvention Quotient'
provides great guidance on how to think about "Product X.0" and how
to develop a set of capabilities that are necessary to succeed in
the future." * Guido Jouret, Chief Digital Officer, ABB *
"The nature of product innovation is fundamentally changing.
Reinventing the Product shows how to combine hardware, software and
business model innovation in an agile way, to meet fast-changing
needs in a world of smart-connected devices. It provides compelling
and inspiring case studies and examples to help your company find a
way that fits best." * Yoon Lee, Ph. D., Senior Vice President and
Division Head Content and Services, Product Innovation Team,
Samsung Electronics America *
"Eric Schaeffer did it again. After his spearheading
Industry X.0, which has inspired our team of entrepreneurs to adapt
our digital strategy creatively, he now co-authors with David
Sovie a brilliant, richly detailed roadmap to the digital
future for all product making companies. No doubt: this is again a
must-read." * Zhang Ruimin, Chairman of the Board of Directors and
CEO, Haier Group *
"Well researched, with vivid illustrations and concrete
suggestions, this valuable guide can help firms and leaders to
build a new set of priorities and capabilities to succeed in a
shifting, digital landscape." * Professor Michael G. Jacobides, Sir
Donald Gordon Chair of Entrepreneurship & Innovation, London
Business School *
"In a time of digitally induced seismic shifts across all fronts,
Reinventing the Product captures the impact of this change and
thoughtfully develops new value-creation approaches in product
development and manufacturing. A groundbreaking book." * Phil
Jansen, Vice President Product Development, Fiat Chrysler
Automobiles *
"Reinventing the Product is a practical guide for harnessing IoT
and AI to transform the very basis of a company's offerings. This
is a must-read for industrial manufacturers looking to ensure their
businesses remain relevant in the digital age." * Tim O'Keeffe,
CEO, Symmons Industries *
"Digital technologies such as AI, advanced analytics, edge
computing, cloud and blockchain are transforming our lives fast.
Thoroughly researched, Reinventing the Product doesn't just
describe the emergence of a fascinating new product landscape that
is shifting from traditional to smart connected products, including
autonomous products. It is also an inspiring call-to-action for
companies so seize enormous new opportunities fast - good for them,
good for users and customers, good for growth and progress of
societies." * Professor Dr Christoph Lutge, Peter Loescher Chair of
Business Ethics and Global Governance, Technical University of
Munich *
"David Sovie and Eric Schaeffer lay out a powerful
new framework for how to evolve both the product and business
strategy needed to succeed in the digital age, and they provide
fresh and very concrete recommendations on how to implement it
pragmatically. Reinventing the Product should be required reading
for all product company executives and their managers." * Bill
Bien, Chief Marketing Officer and Head of Strategy, Signify *
"This book offers a deep analysis of the major shifts product
companies are facing, and provides a well-elaborated blueprint for
their future success. Every leader in the industry should learn
from this book." * James E. Heppelmann, President and CEO, PTC
*
"Reinventing the Product not only looks thoroughly at how the
disruptive waves of digital technologies will affect product
companies (including the subscription economy), it draws on a deep
analysis of the five profound shifts they face to provide strategic
and practical "how-to" advice for businesses as they develop
digital products. An inspirational call-to-action." * Eric Chaniot,
Chief Digital Officer, Michelin *
"The swiftly emerging world of intelligent smart connected products
will reshape industries, business processes, and consumer
experiences. Reinventing the Product is an important and essential
guide for business leaders, entrepreneurs and investors, looking to
chart the course and unlock the value of this important trend." *
Paul R. Daugherty, Chief Technology & Innovation Officer, Co-author
of the bestseller Human + Machine: Reimagining Work in the Age of
AI, Accenture *
"A comprehensive analysis on the digitally driven big shifts
product-making companies are facing. And a detailed roadmap to
innovate and capture the endless opportunities in a fascinating new
product world." * Raghunath Mashelkar, National Research Professor
and Chairman, Reliance Innovation Council *
"In their inspiring new book Eric Schaeffer and Dave
Sovie not only show the fundamental shifts product companies
are exposed to in digital times; they also provide creative
analytical tools and concrete how-to advice for these companies to
innovate, stay profitable and grow." * Cyril Perducat, Executive
Vice President, Internet of Things & Digital Offers, Schneider
Electric *
"Eric Schaeffer and Dave Sovie provide a rare
encompassing view on there invention of the product, re-imagining
the current "digital transformation"trend. Original, remarkably
thoughtful and with high practical relevance on every page." *
Richard Mark Soley, PhD, Chairman and CEO, Object Management Group;
Executive Director, Industrial Internet Consortium *
"This is a fascinating book on how we should rethink and manage
product making in disruptive times. New perspectives, fresh
concepts, unexpected ideas abound. A must-read for any leader and
manager in product companies." * Pascal Daloz, Executive Vice
President, Chief Financial Officer and Corporate Strategy Officer,
Dassault Systemes *
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