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Rotary International and the Selling of American Capitalism
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About the Author

Brendan Goff is an independent scholar who writes about US cultural, international, and business history. He was most recently Assistant Professor of History at New College of Florida, and was formerly a fellow at the Eisenberg Institute for Historical Studies at the University of Michigan.

Reviews

This far-ranging account of transnational networking reveals the Main Street, middle-class making of modern global capitalism. Goff is as attuned to the paradoxes of Rotary internationalism as he is to its place in the American Century. -- Kristin L. Hoganson, author of The Heartland: An American History
In this innovative book, Goff uses the international history of the Rotary Club to chart the origins of the 'American Century.' Tracing Rotary's remarkable, worldwide expansion in the first half of the twentieth century, he offers fresh insights on American global power and transnational civic engagement, cultural diplomacy and corporate capitalism. Filled with fascinating stories of Rotarians and their activities on Main Streets far and wide, this book deserves a broad readership. -- Julia F. Irwin, author of Making the World Safe: The American Red Cross and a Nation's Humanitarian Awakening
Imaginatively conceived and highly readable, this book tells the remarkable story of Rotary International's campaign to expand from Chicago to the world at large. Goff makes an important contribution both to our understanding of Main Street America's thinking about international trade and foreign policy, and of the business culture and voluntarism that Rotary promoted around the world. -- David C. Hammack, coauthor of A Versatile American Institution: The Changing Ideals and Realities of Philanthropic Foundations
In Goff's hands, we see the Rotarian as an advance agent of US power, a missionary for international capitalism, and an advocate of a business culture that shaped the twentieth-century world. Based on rich, diverse sources and told in a clear, compelling narrative, this remarkable book about how Rotarians crafted a 'civic internationalism' will be widely read. -- Christopher Capozzola, author of Bound by War: How the United States and the Philippines Built America's First Pacific Century

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