From three partners at Google Ventures, a unique five-day process for solving tough business problems, proven at more than 100 companies.
Jake Knapp (Author)
Jake Knapp created the Google Ventures sprint process and has run
more than one hundred sprints with startups such as 23andMe, Slack,
Nest and Foundation Medicine. Previously, Jake worked at Google,
leading sprints for everything from Gmail to Google X. He is among
the world's tallest designers.
John Zeratsky (Author)
John Zeratsky has designed mobile apps, medical reports and a daily
newspaper (among other things). Before joining Google Ventures, he
was a design lead at YouTube and an early employee at FeedBurner,
which Google acquired in 2007. John writes about design and
productivity for The Wall Street Journal, Fast Company and Wired.
He studied journalism at the University of Wisconsin.
Braden Kowitz (Author)
Braden Kowitz founded the Google Ventures design team in 2009 and
pioneered the role of 'design partner' at a venture capital firm.
He has advised on close to two hundred startups on product design,
hiring and team culture. Before joining Google Ventures, Braden led
design for several Google products, including Gmail, Google Apps
for Business, Google Spreadsheets and Google Trends.
Sprint offers a transformative formula for testing ideas that works
whther you're at a startup or a large organization. Within five
days, you'll move from idea to prototype to decision, saving you
and your team countless hours and countless dollars. A must read
for entrepreneurs of all stripes.
*Eric Ries, author of The Lean Startup*
Read this book and do what it says if you want to build better
products faster.
*Ev Williams, founder of Medium, Twitter and Blogger*
Sprint offers powerful methods for hatching ideas, solving
problems, testing solutions – and finding the habits that make all
the right behaviours fall in to place.
*Charles Duhigg, author of The Power of Habit*
Every business leader I know worries about the same thing: are we
moving fast enough? The genius of Jake Knapp's Sprint is its
step-by-step breakdown of what it takes to solve big problems and
do work that matters with speed and urgency. A Sprint is a cure for
what ails companies in an ever faster world.
*Beth Comstock, Vice Chair of GE*
Sprint teaches you a novel process for solving really thorny
problems in just 5 days. It's full of helpful, entertaining stories
that will make it easier for you to succeed. What more, exactly,
would you demand from a book? I wish all business books were this
useful.
*Dan Heath, co-author of The Power of Moments, Made to Stick,
Switch, and Decisive*
To quote one of my colleagues, "Don't get ready, get started."
Through hard won experience Jake Knapp and the team at Google
Ventures have refined an efficient, hands-on approach to solving
your product, service and experience design challenges. Try the
book and try a Sprint.
*Tim Brown, CEO of IDEO and author of Change by Design*
|
Ask a Question About this Product More... |
|
