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Switch
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Table of Contents

Introduction
How To Read This Book
SECTION ONE Introducing The Switch Method
1 The Birth Of The Switch Method
Problems in the workplace
My first job
A roadmap to success
Learning how to ask for the job
A change of direction
Figuring out a process to solve career and talent problems
2 The Theory Of The Switch Method
The story of constant change in the workplace
New Town
Mount Pleasant
Problem Vale
The four choices
The four mistakes people make
The Switch Method solution
SECTION TWO Right Fit
3 The Mindset Of Ownership
Taking ownership
Self-limiting decisions and beliefs
Self-empowering decisions and beliefs
4 Clarity About Your Sweet Spot
The importance of alone time
The sweet spot of work (and life)
Clarity of expertise
Clarity of energy
Clarity of reward
Clarity of impact
Focus on the sweet spot of work
5 Focus On Finding The Right Fit
You + employer = fit
Focus on setting and getting goals
SECTION THREE: Personal Brand
6 Your Self-value Drives Market Value
Value yourself
Value your social capital
Value your personal brand
7 Build Your Personal Brand To Accelerate Your Career
The Switch personal branding toolkit
Build a resume that stands out
Build a five-star resume
Build your five-star LinkedIn profile
Be the STAR of the interview with storytelling
Write and publish thought leadership articles
8 Engage Your Network To Build Your Net Worth
The age of influencers
SECTION FOUR Job Market
9. The Right Timing Creates The Right Results
Timing of changing jobs
10 Research Your Audience Like A Pro
Research companies
Research key people
Discover the 'hidden' job market
11 Get Out Of The Job Queue And Connect With People
How to connect with people
The AIM model - securing interviews
Work your network
SECTION FIVE Interview Influence
12 Consultative Interviews Create Influence
Step 1. Prepare
Step 2. Build rapport
Step 3. Discover needs
Step 4. Discuss Solutions
Step 5. Resolve objections
Step 6. Check and confirm fit
Step 7. Gain agreement
13 Follow Up To Stay Top Of Mind
Reflect on the interview
Follow up on next steps
Complete further research
Keep exploring new roles
14 Negotiate To Reach Agreement
Negotiate to get the right job
Negotiate to influence and achieve alignment
Negotiate to unite people with a common goal
Afterword: Get Ready To Switch
References
Acknowledgements
The Author

About the Author

Pree Sarkar is an executive recruiter and career coach. LinkedIn rated him in the Top 1% Recruiters for Search Excellence and Talent Pipelining. Prior to recruitment, he was a top performing account executive and sales director with Fortune 500 companies, including Xerox and FedEx. Since 2008 he has been advising leaders and professionals at global technology companies and pre-IPO start-ups to help them build winning teams and great careers.

Reviews

'I was introduced to The Switch Method several months back when I was looking to take the next step in my career. At the time my approach was pretty scattergun, I had an idea of where I wanted to be but was unsure how to get there. I learnt that I had to own it, be clear on what I wanted, refine my personal brand, build a list of companies and approach them as if I was prospecting for the biggest sale of my life. The final steps covered how to influence and create leverage through the interview process. After embracing it wholeheartedly, I quickly gathered momentum in my pursuit. I landed four interviews at target companies, three of which made an offer and I am now working in an amazing role that I love. Pree helped me change my job and the trajectory of my career significantly and I'm forever grateful!'
Cameron Perkins, Account Executive, Falcon.io

'Switch sets the tone for the future of work with expert guidance on how to manage your career in this new decade. It is packed with insights, stories, tips and thoughts which will be invaluable for people in flux with their jobs.'
Sharryn Napier, Vice President & Regional Director ANZ, Qlik

'Pree has a tremendous ability to marry the right candidate, with the right role and the right employer. Translating 10 years of this insight makes this book a compelling read.'
Matt Bolton, Senior Director, Channels and Alliances Ecosystem, ServiceNow

'I wish I had this book to read ten years ago. Pree has outlined a blueprint of what you should do throughout your career, to ensure you are talking the right steps to enable your full potential and possibility for professional growth.'
Paul Tuffs, Director of Commercial Sales, Rackspace

'Wherever you may find yourself on the way to your next career destination, the practical approaches in this book will quickly take you there. The proven strategies and meaningful actions will help you take full advantage moving towards your new, purpose-driven opportunity. The right job is closer than you may think!'
Mark Souter, Director, Human Capital Management for Asia Pacific, Oracle

'In an ever-changing world, trying to get clarity on the next step in your career is more challenging than ever. This book will help all those seeking to understand how to make the best decisions for the future.'
Gerry Tucker, Managing Director ANZ, NICE Systems

'Pree Sarkar is a very talented, successful executive recruiter. Switch looks at the whole person and individual motivators that make one's career successful. You will gain valuable insight on maximizing a career journey.'
Rob Bowerman, President, The Bowerman Group and President, The Pinnacle Society - The Premier Consortium of Industry Leading Recruiters in North America

'With clear, motivating, actionable steps, Switch is your personal toolkit to a new role, company or entirely new career path!'
Karen Kirton, Director, Amplify HR

'The book is full of tips and meaningful insights about the constant change in the workplace. I also particularly like the five-star resume construct, which will produce a document that is impactful. This is a must read for any professional.'
Tony Mascarenhas, Senior Sales Director, Symantec

'What an excellent book! I have worked with Pree both as a candidate and a hirer; his advice is always well thought out and forthright. He has put it all together here.'
Geoffrey Andrews, Director, Growth Acuity

'It amazes me that only a small percentage of people know how to effectively seek their next career role. How many in your experience do a good job of building and executing a career plan? Switch gives us all an outstanding guideline to achieving your next dream job in a planned and timely manner. I recommend this book as mandatory reading for everybody considering their next career move.' John Smibert, CEO, Sales Leader Forums and Founder, Sales Masterminds APAC

'If you want to make your next big move and don't know how, it really is simple: follow The Switch Method. Switch is by far the most practical book you will read on your career journey. A truly hands-on planning tool to guide you through the steps to landing your next role.'
Jacclyn Nautiyal, Executive Manager, Executive Rewards and Strategy, Suncorp Group

'Pree Sarkar masterfully explains how to future-proof your career and soar in your dream role. We live in the age of automation where the bots are coming for everyone's job, disrupting careers and livelihoods. Markets change, companies struggle to survive and employment has never been less stable. People inevitably change jobs but often go from the frying pan into the fire. Switch shows us how to de-risk any career and explains exactly how to thrive by combining value with purpose so that work is both enjoyable and rewarding. This book is a must read for anyone thinking about changing their career or employer.'
Tony J. Hughes, Co-Founder, Sales IQ Global, Best Selling Author, Sales Enablement and Keynote Speaker

'Switch is packed with experience and authenticity. I feel reinvigorated after reading this.'
Daniel Churches, National Software Solutions Sales Manager, NTT / Formerly Dimension Data

'Switch is a must read for any busy business professional, wanting to build a successful and rewarding career but struggling to know how to do it. Pree Sarkar condenses his 20 years of industry experience into clear and actionable nuggets of wisdom, using war stories, frameworks and imagery to convey complex ideas in a structured and easily accessible way. The future of work may be uncertain, but with Pree Sarkar as your guide, your career path is in safe hands.'
Cian McLoughlin, CEO Trinity Perspectives, Best Selling Author, Award Winning Blogger, Sales Expert

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