Author Cliff Sims was the CEO of Yellowhammer Multimedia, Alabama's premiere source for political news, until he joined the Trump campaign in August 2016. After the election, he moved from Trump Tower to the West Wing, where he crafted the White House's messaging. He now advises major corporations, CEOs and media personalities on a wide range of public affairs and communications issues.
"Sims' book makes much of infighting among White House staff. "The whole thing felt like Game of Thrones, but with the characters from Veep," writes Sims" --Axios"What is most memorable about Team of Vipers is the joylessness of working for this president and the acrid aftertaste it leaves." --The Guardian"But like other accounts of the Trump White House written by former staff members or journalists, the narrative and anecdotes support much of the real-time reporting about the administration. Mr. Sims also writes that leaks by various staff members have been in service of creating specific portraits of events or undermining rivals. They have not always portrayed the full truth, he suggests." --The New York Times"Sims, who enjoyed uncommon personal access to Trump, recounts expletive-filled scenes of chaos, dysfunction and duplicity among the president, his family members and administration officials. Unlike memoirs of other Trump officials, Sims's book is neither a sycophantic portrayal of the president nor a blistering account written to settle scores." --The Washington Post"Some lively writing, but also has some extraordinary exchanges." --John Dickerson, Slate Political Gabfest