Preface
1: Facts and Myths about American Voters: An Introduction
2: Americans Hate to Love Their Party, but They Do!
3: Are American Voters Polarized?
4: Who swings?
5: Soccer Moms and Other Myths about the Gender Gap
6: The Young and Not-So-Restless Voters
7: The Partisan Bias of Turnout
8: Campaign Effects in the Twenty-First Century
9: Hard Facts and Conventional Wisdom as We Look to the Future
Appendices
Notes
Bibliography
Index
Karen M. Kaufmann is an Associate Professor of Government and
Politics at the University of Maryland. She is well-known for her
research on the gender gap in political behavior and has published
various articles on presidential primaries and political campaign
strategies. She is the author of The Urban Voter (2004), and is
widely recognized for her research regarding racial and ethnic
politics. She has appeared on CNN's Inside Politics.
John R. Petrocik is Professor and Chair of Political Science at the
University of Missouri. He has authored or coauthored books and
research articles on mass attitudes and behavior, political
parties, and elections and campaigns. One of the books, The
Changing American Voter (Harvard University Press 1976, Revised
1979) received the Woodrow Wilson award in 1977 from the American
Political Science Association for the best book on American
politics in that year.
Daron R. Shaw is Associate Professor of Political Science at the
University of Texas-Austin. In 2006, he published The Race to 270
(University of Chicago Press) which analyzes the effects of TV
advertising and candidate visits on the 2000 and 2004 presidential
elections. He served as a strategist in the 2000 and 2004
presidential election campaigns and is on the Fox News national
decision team.
A user-friendly and thought-provoking book that will be valuable to
journalists, bloggers, and others who care about American
electionsELAn important contribution that deserves a wide
audience."--Political Science Quarterly
"This provocative book explains why a lot of what you--and most
Americans--think they know about voters, elections, and campaigns
is wrong. It is a thoughtful, straightforward volume by some of the
most interesting minds in political science today. If you want to
understand U.S. politics in the 21st century, read this book
now."--Karl Rove
"Unconventional Wisdom makes a significant contribution to our
understanding of elections and performs a major public service,
challenging the myths and false assumptions embedded in
contemporary media analyses and in public discussion of
campaigns."--Thomas B. Edsall, Political Editor, The Huffington
Post; and Joseph Pulitzer II and Edith Pulitzer Moore Professor,
Columbia University
"Kaufmann, Petrocik, and Shaw take on--successfully--a very
difficult project: to show that systematic, quantitative analysis
about voting behavior can yield genuine insight, more so than
observation, anecdote, and gut feeling. I hope they repeat this for
more topics, because their message is not only interesting but
insightful."--John Aldrich, Pfizer-Pratt University Professor of
Political Science, Duke University
"Campaigners will find this book even better than garlic for
repulsing media vampires trying to fob off unsubstantiated urban
legends on the public. The authors have done an enlightening job of
demonstrating that conventional wisdom is an oxymoron."--Sam
Popkin, Professor of Politics, University of California at San
Diego
|
Ask a Question About this Product More... |
|
