New York Times bestselling author Dan Heath asks what happens when we take our thinking upstream and try to prevent problems before they happen.
Dan Heath is the #1 New York Times bestselling co-author/author of six books, including Made to Stick, Switch, and The Power of Moments. His books have sold over four million copies worldwide and been translated into thirty-five languages. Dan also hosts the award-winning podcast What It's Like To Be..., which explores what it's like to walk in the shoes of people from different professions (a mystery novelist, a cattle rancher, a forensic accountant, and more). He lives in Durham, North Carolina.
Upstream contains research and storytelling that informs, engages
and, above all, entertains. If you want to stop firefighting
problems and prevent them from happening in the first place, then
you should read what Dan Heath has to say.
*Charles Duhigg, author of bestsellers The Power of Habit and
Smarter, Faster, Better*
Dan Heath has written the ultimate primer on the power of
prevention, a work that deserves a prominent place on every
leader's bookshelf. Packed with vivid stories and practical
examples, Upstream is the rare book that can both revitalize your
business and make our world a better place.
*Daniel H. Pink, No. 1 New York Times bestselling author of When,
Drive, and To Sell Is Human*
Considers our chronic failure to address our problems before they
hit us.
*Financial Times*
In a style reminiscent of Malcolm Gladwell and the Freakonomics
team, Heath explores fascinating case studies from the business
world and beyond... Upstream just might change the way you think
about problem-solving.
*Apple Books*
An elegant manifesto... With the frenetic pace of modern life,
Heath observes, it's easy to become accustomed to putting out fires
instead of looking for the spark that's igniting them... This is a
pragmatic guide for those seeking big changes on either an
individual or organizational level.
*Publishers Weekly*
Psychology meets neuroscience and self-help in this engaging study
by business writer Heath... A smart, provocative book that guides
readers to better decision-making when confronting seemingly
intractable problems.
*Kirkus*
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