Table of Contents

1 Foundations 2 A New Idea 3 Building the Data Path 4 Birthing Pains 5 Flirting with Extinction 6 The Fast Lane 7 Brand Building and Other Adventures 8 Disruptive Technologies 9 The Weather Channel in Context Behind the Scenes

About the Author

Frank Batten is the retired Chairman and CEO of Landmark Communications, Inc., a private media company that owns newspapers, specialty publications, television stations, and The Weather Channel.