George Pullman is Associate Professor of Rhetoric and Director of the Center for Instructional Innovation at Georgia State University.
"Writing Online is a vital resource for teachers, scholars, and
students interested in developing and researching the role of
technology in fostering a digital writer’s identity and ethos.
Early on, Pullman makes an important distinction between reading
and using this groundbreaking text, with an emphasis on the
pragmatics of information and document design in digital space that
is sorely missing in many interdisciplinary texts on web authoring.
As an accessible introduction to the tools, language, and processes
of digital composing, including significant overviews of code
literacy, Writing Online is more than a 'how-to' book. Indeed, its
grounding in digital rhetorical practices ensures that users move
from passive consumers of online content to active, successful
producers of it. Ultimately, Writing Online reinforces that digital
composing is as much a part of the rhetorical tradition today as
both speech and writing have been throughout the ages."
—Kristine L. Blair, Bowling Green State University
"In Writing Online, George Pullman reboots the time-tested
strategies of rhetoric for an age of digital production. The result
is a flexible and durable approach to composing that will suit
writers preparing for a world where 'text' is a verb and digital
strategy means rapidly repurposing a video clip from a 1980s TV
show. Pullman's book shows that in this world of memes and tweets,
we needn't lose the sophistication of a well-crafted balance of
ethos, logos, and pathos, nor should we abandon the higher purpose
of a rhetorical education: preparing ethical digital citizens. But
Writing Online is not an homage to the past. Rather, at its heart,
it is a thorough and valuable refiguring of the boundaries of
rhetorical inquiry—the five canons of rhetoric—invention,
arrangement, style, memory, and delivery. Each is updated to bring
a strategic focus to the use of digital resources such as the use
of databases (Memory) or configuring networks and feeds to provide
a 'launch pad' for Invention. Teachers of writing will find, in
Writing Online, all they need to engage students whose writing
lives update at the pace of BuzzFeed with the visual impact of
Instagram. Students will recognize their own digital world
reflected there, but will find a powerful set of guidelines and
strategies that will serve them well as new technologies continue
to emerge and replace those they use today."
—William Hart-Davidson, Michigan State University
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