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The Year of the Horse
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Promotional Information

$1000 marketing and publicity budget
Indie Bound Advance Access & White Box
postcards
Regional radio and TV interviews (KQED - NPR, KRON TV - San Francisco)
Features in regional and urban media: SF Chronicle, SF Examiner, San Jose Mercury News, Los Angeles Times, Seattle Times, Honolulu Star Bulletin, New York Times, Chicago Tribune, San Diego Tribune
Features in Asian American media
Reviews in parenting, school, and teacher media
Published to coincide with back to school month
Promotion on the publisher's website (www.immedium.com)
Publicity and promotion in conjunction with the author's speaking engagements

About the Author

Oliver Chin has written The Tales from the Chinese Zodiac series and more than a dozen children's books. He presents at schools, libraries, museums, and cultural organizations nationwide, and teaches students how to draw and make their own comic books. He lives in San Francisco, California.

Jennifer Wood previously illustrated The Year of the Dragon. She is an animation designer at Nickelodeon. She has contributed to the shows T.U.F.F Puppy, The Fairly OddParents, The Marvelous Misadventures of Flapjack, Catscratch, Strawberry Shortcake, and Tak and the Power of Juju. She lives in Los Angeles, CA. See more at artofjwood.com.

Reviews

"My kids both really liked the cartoon-like illustrations and it really helps that the plotting is quick and Wood's illustrations are great at conveying movement. It's so fantastic to find books related to the New Year as we celebrate it here in Japan, so I definitely recommend this to English speakers in Japan as well as other people with kids!" - Perogies & Gyoza

"The Year of the Horse – Tales from the Chinese Zodiac is about friendship, trust and working together...A fun-loving book with an excellent message of friendship and love – The Year of the Horse is not only well written, its eye-popping illustrations that will engage and entertain your eager beginning reader." - The Squishable Baby

"...each lunar year gets an energetic, giggle-inducing welcome with [the] Tales from the Chinese Zodiac... As she did in The Year of the Dragon and The Year of the Snake, illustrator Jennifer Wood continues to provide the same delightfully equitable page time for all the zodiac animals, adding another engaging level of ‘hide-and-seek’ for younger readers. Author Chin again introduces rollicking exploits to inspire and entertain, all the while celebrating the Asian culture that infuses our daily American lives." - BookDragon, Smithsonian Asian Pacific American Center blog

“[An] imaginative menagerie of endearing characters, whose stories embody the chief characteristics of each animal of the Chinese Zodiac in turn. These are also tales of friendship and finding a place in the world.” - Paper Tigers

“The bright illustrations reflect the illustrator Jennifer Wood's animation background and highlight the Chinese landscape, wildlife and architecture." - Sampan

"The Year of the Horse tells a charming story and introduces kids to Chinese culture and art. It also offers message about friendship, bravery, and accomplishment. The illustrations, again by illustrator and cartoon character designer Jennifer Wood (who's done work for Nickelodeon and the Cartoon Network), are delightful and infuse The Year of the Horse with a lot of appeal and charm. Both my children love the book and keep reading it over and over again." - Marin Mommies

"The illustrations are adorable and bright, and hidden throughout the book are the other 11 zodiac signs. This encourages children to learn the other signs and invites them to look out for them as they read...my daughter loves it. She is already asking to read more books in this series." - The Asian Reporter

"No wonder the Year of the Horse celebrates their derring-do. I loved the positive 'can-do' message the book conveyed, and though our kids are not going to be sent on such a mission, they’ll enjoy the vicarious experience and understand the pride that Lao Shi and Hannah’s parents feel about the pair’s major accomplishment." - Good Reads with Ronna

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