$2,000 marketing and publicity budget
Outreach to major review outlets such as the Wall Street Journal,
New York Times, Washington Post, Los Angeles Times, Seattle Times,
New York Review of Books, The New Yorker, NPR
Author will speak at Japan-America Society of Washington state,
University of Washington, Japan Society of New York and Columbia
University.
Author will promote book via twitter and Facebook.
Website for book will feature additional material, images.
Author is former Japan correspondent for The Los Angeles Times and
current magazine editor (Seattle Business) and read widely in
Seattle business community. He will write op-eds on themes in the
book: adoption, being of mixed race, etc.
Possible author appearances at PNBA and NCIBA
Galleys to give away at ALA-Midwinter 2013
Early galleys to City Lights, Powell's and University Bookstore
(Seattle) for consideration for IndieNext pick
Leslie Helm is a veteran reporter and editor with more than 20 years experience working for local and national publications. Currently, he is the editor of Seattle Business, a monthly magazine. He also served as executive editor of Washington CEO Magazine. Helm began his career with Business Week, reporting for the magazine first as Tokyo correspondent and later as Boston bureau chief. He returned to Tokyo to cover Japan and Korea as correspondent for The Los Angeles Times before moving to Seattle for the Times to cover business in the Northwest. Helm earned a master of science from the Columbia University School of Journalism. He also has a bachelor's degree in political science and a master of arts in Asian studies from the University of California, Berkeley. Helm was born and raised in Japan and speaks fluent French and Japanese.
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